A review on machine learning methods for customer churn prediction and recommendations for business practitioners

A Manzoor, MA Qureshi, E Kidney, L Longo - IEEE access, 2024 - ieeexplore.ieee.org
Due to market deregulation and globalisation, competitive environments in various sectors
continuously evolve, leading to increased customer churn. Effectively anticipating and …

[HTML][HTML] A data-driven approach to improve customer churn prediction based on telecom customer segmentation

T Zhang, S Moro, RF Ramos - Future Internet, 2022 - mdpi.com
Numerous valuable clients can be lost to competitors in the telecommunication industry,
leading to profit loss. Thus, understanding the reasons for client churn is vital for …

Current applications of machine learning techniques in CRM: a literature review and practical implications

BNR Chagas, JAN Viana, O Reinhold… - 2018 IEEE/WIC/ACM …, 2018 - ieeexplore.ieee.org
Customer Relationship Management (CRM) has been an im-portant ally to companies
willing to improve their customer experiences. Lately, Machine Learning (ML) and its …

Customer retention and churn prediction in the telecommunication industry: a case study on a Danish university

S Saleh, S Saha - SN Applied Sciences, 2023 - Springer
In this study, we explore the possible factors affecting churn in the Danish
telecommunication industry and how those factors connect with retention strategies. The …

Distributed model for customer churn prediction using convolutional neural network

MU Tariq, M Babar, M Poulin… - Journal of Modelling in …, 2022 - emerald.com
Purpose The purpose of the proposed model is to assist the e-business to predict the
churned users using machine learning. This paper aims to monitor the customer behavior …

A new methodology for customer behavior analysis using time series clustering: A case study on a bank's customers

H Abbasimehr, M Shabani - Kybernetes, 2021 - emerald.com
Purpose The purpose of this paper is to propose a new methodology that handles the issue
of the dynamic behavior of customers over time. Design/methodology/approach A new …

The use of knowledge extraction in predicting customer churn in B2B

AA Jamjoom - Journal of Big Data, 2021 - Springer
Data mining techniques were used to investigate the use of knowledge extraction in
predicting customer churn in insurance companies. Data were included from a health …

Hybrid ensemble learning approaches to customer churn prediction

S Tavassoli, H Koosha - Kybernetes, 2022 - emerald.com
Purpose Customer churn prediction is one of the most well-known approaches to manage
and improve customer retention. Machine learning techniques, especially classification …

An ensemble-based model for prediction of academic performance of students in undergrad professional course

P Kamal, S Ahuja - Journal of Engineering, Design and Technology, 2019 - emerald.com
Purpose The purpose of this paper is to develop a prediction model to study the factors
affecting the academic performance of students pursuing an undergraduate professional …

Customer Behavior Mining Framework (CBMF) using clustering and classification techniques

F Abdi, S Abolmakarem - Journal of Industrial Engineering International, 2019 - Springer
The present study proposes a Customer Behavior Mining Framework on the basis of data
mining techniques in a telecom company. This framework takes into account the customers' …