The effects of leadership in corporate social advocacy on positive employee outcomes

SU Yang, M Kang, Y Kim, E Lee - Journal of Public Relations …, 2022 - Taylor & Francis
Despite the growing attention to corporate social advocacy in the extant literature, little
empirical research has examined the effects of corporate social advocacy in the context of …

[PDF][PDF] Curriculum rebuilding in public relations: Understanding what early career, mid-career, and senior PR/communications professionals expect from PR graduates

A Krishna, DK Wright… - Journal of Public …, 2020 - journalofpreducation.com
This manuscript reports on a survey of public relations practitioners about the professional
attributes and job skills necessary for those who intend to enter the public relations field …

Strategic social media use in public relations: Professionals' perceived social media impact, leadership behaviors, and work-life conflict

H Jiang, Y Luo, O Kulemeka - International Journal of Strategic …, 2017 - Taylor & Francis
Using the E-leadership theory as the conceptual framework, the study examined strategic
communicators' perceptions of the impact of social media use on their work, leadership …

[BOK][B] The role of leadership in building inclusive diversity in public relations

N Bardhan, K Gower - 2022 - taylorfrancis.com
This book focuses on the relationship between leadership and diversity, inclusion and equity
within the US public relations industry. The authors argue that there is ample research …

Leading in the digital age: A study of how social media are transforming the work of communication professionals

H Jiang, Y Luo, O Kulemeka - Telematics and informatics, 2016 - Elsevier
Abstract This study examined:(1) how communication professionals' understanding of social
media's strategic role was associated with their active social media use, and (2) how …

Lost in translation? On the disciplinary status of public relations

L Dühring - Public Relations Inquiry, 2015 - journals.sagepub.com
The article deals with the current status of public relations (PR) as a scientific discipline
which is in the process of breaking up into several subdisciplinary fields of research. It gives …

Corporate reputation and the multi‐disciplinary field of communication

CE Carroll - The handbook of communication and corporate …, 2013 - Wiley Online Library
This introductory chapter of The Handbook of Communication and Corporate Reputation
presents an overview of the book. The chapter begins by examining corporate reputation …

Today's and tomorrow's challenges in public relations: Comparing the views of chief communication officers and next generation leaders

J Kiesenbauer, A Zerfass - Public Relations Review, 2015 - Elsevier
Most public relations research is focused on communication processes and the instruments,
strategies and objectives in use. Less is known about the men and women who are and will …

[PDF][PDF] The influence of communication leadership qualities on effective crisis preparedness strategy implementation: Insights from a global study

Y **, J Meng, B Berger - Communication Management Review, 2017 - core.ac.uk
Based on an international online survey of communication management leaders in multiple
countries, this study analyzed the responses from a total of 532 leaders who indicated crisis …

[BOK][B] Reassessing the relationship between marketing and public relations: New Perspectives from the philosophy of science and history of thought

L Dühring - 2017 - Springer
Anyone dealing with the theory and practice of organizational communication will be well
aware of disciplinary struggles that shape the field. Concurrent phenomena are dealt with by …