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The effects of leadership in corporate social advocacy on positive employee outcomes
Despite the growing attention to corporate social advocacy in the extant literature, little
empirical research has examined the effects of corporate social advocacy in the context of …
empirical research has examined the effects of corporate social advocacy in the context of …
[PDF][PDF] Curriculum rebuilding in public relations: Understanding what early career, mid-career, and senior PR/communications professionals expect from PR graduates
A Krishna, DK Wright… - Journal of Public …, 2020 - journalofpreducation.com
This manuscript reports on a survey of public relations practitioners about the professional
attributes and job skills necessary for those who intend to enter the public relations field …
attributes and job skills necessary for those who intend to enter the public relations field …
Strategic social media use in public relations: Professionals' perceived social media impact, leadership behaviors, and work-life conflict
H Jiang, Y Luo, O Kulemeka - International Journal of Strategic …, 2017 - Taylor & Francis
Using the E-leadership theory as the conceptual framework, the study examined strategic
communicators' perceptions of the impact of social media use on their work, leadership …
communicators' perceptions of the impact of social media use on their work, leadership …
[BOK][B] The role of leadership in building inclusive diversity in public relations
N Bardhan, K Gower - 2022 - taylorfrancis.com
This book focuses on the relationship between leadership and diversity, inclusion and equity
within the US public relations industry. The authors argue that there is ample research …
within the US public relations industry. The authors argue that there is ample research …
Leading in the digital age: A study of how social media are transforming the work of communication professionals
H Jiang, Y Luo, O Kulemeka - Telematics and informatics, 2016 - Elsevier
Abstract This study examined:(1) how communication professionals' understanding of social
media's strategic role was associated with their active social media use, and (2) how …
media's strategic role was associated with their active social media use, and (2) how …
Lost in translation? On the disciplinary status of public relations
L Dühring - Public Relations Inquiry, 2015 - journals.sagepub.com
The article deals with the current status of public relations (PR) as a scientific discipline
which is in the process of breaking up into several subdisciplinary fields of research. It gives …
which is in the process of breaking up into several subdisciplinary fields of research. It gives …
Corporate reputation and the multi‐disciplinary field of communication
CE Carroll - The handbook of communication and corporate …, 2013 - Wiley Online Library
This introductory chapter of The Handbook of Communication and Corporate Reputation
presents an overview of the book. The chapter begins by examining corporate reputation …
presents an overview of the book. The chapter begins by examining corporate reputation …
Today's and tomorrow's challenges in public relations: Comparing the views of chief communication officers and next generation leaders
J Kiesenbauer, A Zerfass - Public Relations Review, 2015 - Elsevier
Most public relations research is focused on communication processes and the instruments,
strategies and objectives in use. Less is known about the men and women who are and will …
strategies and objectives in use. Less is known about the men and women who are and will …
[PDF][PDF] The influence of communication leadership qualities on effective crisis preparedness strategy implementation: Insights from a global study
Based on an international online survey of communication management leaders in multiple
countries, this study analyzed the responses from a total of 532 leaders who indicated crisis …
countries, this study analyzed the responses from a total of 532 leaders who indicated crisis …
[BOK][B] Reassessing the relationship between marketing and public relations: New Perspectives from the philosophy of science and history of thought
L Dühring - 2017 - Springer
Anyone dealing with the theory and practice of organizational communication will be well
aware of disciplinary struggles that shape the field. Concurrent phenomena are dealt with by …
aware of disciplinary struggles that shape the field. Concurrent phenomena are dealt with by …