Many hotels and restaurants deploy service robots to improve the quality and efficiency of
customer service, but this approach inevitably poses some risks and challenges. This study …

Purpose The paper explores how consumer behavior for purchasing impulse products
changed in the complex and disruptive (emergency) situation of the COVID-19 pandemic …

Purpose There is a dearth of research in the field of social marketing that attempts to
understand why consumers prefer to use plastic packages when using online food delivery …

The literature on ethics currently recommends more research on the emotional
underpinnings of ethical decision-making. The current study takes up the challenge …

Recent research has shown that consumers tend to behave more unethically when
encountering artificial intelligence (AI) agents than with human agents. Nevertheless, few …

Given the current levels of pollution and global warming concerns, consumers started to be
more and more involved with environmental issues, becoming more anxious regarding the …

Purpose This paper aims to investigate the role of personal and affective factors in curbing
unethical consumer behaviour (UCB). Specifically, this study scrutinizes how religiosity …

Purpose Unethically behaving customers deviating from morally acceptable norms have
posed an additional challenge to retailers, frontline employees (FLEs) and other customers …

Firms desire ethical consumers, as unethical consumer behavior can adversely affect a
firm's bottom line. We theorize and empirically examine how trait and state gratitude …

Feeling or anticipating guilt associated with consumption situations may lead consumers to
adjust their behaviors to avoid those unpleasant feelings and better conform to their …