Purpose Organic rice forms the largest portion of the Thai organic food market. Because of
its increasing popularity, marketers need to better understand consumer behaviour to …

In light of the fact that increasing consumer emphasis is being placed on the concepts of
safety, health, and environmental protection, and that consumer groups are now attentive to …

Intensive livestock production has been subject to increasing public criticism, including a
demand for more animal-friendly housing systems and transparency. Since animal welfare …

Fairness and ethical values in agro-food chain lay at the center of the current debate on agro-
food chain sustainability. The food labels may contain elements focused on agro-food chain …

A conscious approach to the issue of food traceability on the part of consumers is essential
for making rational food purchases, which in turn contributes to sustainable consumption …

Food labelling is critical in facilitating the exchange of information about a food product
between users and the food industry or system. The food label information enables …

Tomato paste is the most consumed tomato product on the Ghanaian market, the majority of
which are imported into the country. This food product is easily adulterated, and thus, routine …

Since meat is an important source of protein needed for human development across the
world, responsible production and consumption of meat products with a food quality and …

This study aimed to investigate how Fast-Moving Consumer Goods retailers can leverage
technology, compliance measures and communication strategies to improve traceability …

Chlorella sp. has the potential as a functional food because of the bioactive compounds.
This study aimed to estimate the consumer preferences for Chlorella-enriched milk …