This study aimed to shed light on the impact of artificial intelligence on businesses that
manage human resources through its applications and its role in facilitating business and …

This study investigates the complex correlation between digital marketing strategies and
consumer satisfaction in contemporary corporate environments. Our study employs various …

Although businesses are under pressure to consistently improve both their capacities and
business processes, the artificial intelligence (AI) revolution is seen as an appealing …

This research investigates the relationship between artificial intelligence (AI) and job
performance. The United Arab Emirates (UAE) offers a distinctive context for analyzing how …

The study's purpose is to investigate the relationship effect of innovation on online
organizational learning applications and employees' engagement in the Jordanian public …

Abstract “Business Model Innovation (BMI)” is an important performance indicator for digital
startups. However, startups with novel business ideas still face the pressure to survive. BMI …

The objective of this study is to evaluate the role of implementing AI in enhancing the quality
of financial reports within traditional banks operating in Jordan. This study relies on artificial …

This study aimed investigating the most important challenges facing the integration of
Muslim migrants in the western communities. The study revealed that there is a stereotypical …

With global economic developments, companies have many challenges and opportunities
(Alghizzawi, Ahmed, et al., 2024; Malkawi et al., 2024). In order to reach safety and ensure …