Prolific research suggests identity associates with pro-environmental behaviours (PEBs) that
are individual and/or group focused. Individual PEB is personally driven, self-reliant, and are …

The current meta-analysis estimated the magnitude of the impact of asking intention and self-
prediction questions on rates of subsequent behavior, and examined mediators and …

The aim of this research is to examine whether socio-demographics, implicit and explicit
attitudes towards the environment predict sustainable consumer behaviour, measured using …

The Psychology of Advertising offers a comprehensive exploration of theory and research in
(consumer) psychology on how advertising impacts the thoughts, emotions and actions of …

We examine how anthropomorphizing a temptation impacts consumer self-control. Six
studies show that anthropomorphizing a tempting product impairs self-control not by …

As defined by Friestad and Wright (1994),“persuasion knowledge” is personal knowledge
about persuasion attempts that consumers develop and use whenever they believe they are …

It is well established that experiences make people happy, but we still know little about how
individual differences affect the relationship between consumption of experiences and …

In line with recent methodological advances from the cognitive and social psychology
literature, consumer researchers have shown strong interest in addressing the …

Social scientists usually assume that the attitudes, behaviors, and statuses of respondents to
longitudinal surveys are not altered by the act of measuring them. If this assumption is false …

Research has demonstrated that asking people questions about a behaviour can lead to
behaviour change. Despite many, varied studies in different domains, it is only recently that …