The rising cost of prescription drugs is a concern in the United States. To manage drug
costs, insurance companies induce patients to choose less-expensive medications by …

We study the price competition among multiple branded drug manufacturers when their
drugs are distributed through a common pharmacy benefit manager (PBM). The PBM …

This article assesses the price-negotiation role played by Pharmacy Benefit Managers
(PBMs), which have been at the heart of the recent drug pricing debate. I start by collecting …

Targeted coupons is an effective marketing tool for the firms. Consumers' preferences and
their geographic positions are main factors the firms need to consider in competition. Hence …

In an effort to manage prescription drug spending, health insurers design tiered copay
schemes that steer patients towards buying lower-price drugs. In response, pharmaceutical …