A framework for AI-powered service innovation capability: Review and agenda for future research

S Akter, MA Hossain, S Sajib, S Sultana, M Rahman… - Technovation, 2023 - Elsevier
Artificial intelligence (AI)-powered service innovation (eg, OpenAI's ChatGPT, Google's Bard
and Microsoft's Sydney) has become one of the most significant determinants of firms' …

Understanding anthropomorphism in service provision: a meta-analysis of physical robots, chatbots, and other AI

M Blut, C Wang, NV Wünderlich, C Brock - Journal of the Academy of …, 2021 - Springer
An increasing number of firms introduce service robots, such as physical robots and virtual
chatbots, to provide services to customers. While some firms use robots that resemble …

What drives students toward ChatGPT? An investigation of the factors influencing adoption and usage of ChatGPT

CK Tiwari, MA Bhat, ST Khan… - … Technology and Smart …, 2024 - emerald.com
Purpose The purpose of this paper is to identify the factors determining students' attitude
toward using newly emerged artificial intelligence (AI) tool, Chat Generative Pre-Trained …

Customers' acceptance of artificially intelligent service robots: The influence of trust and culture

OH Chi, CG Chi, D Gursoy, R Nunkoo - International Journal of Information …, 2023 - Elsevier
This study addresses two critical research gaps in human-robot interaction (HRI): the limited
systematic research on the role of trust in customers' acceptance of artificially intelligent (AI) …

The evolving role of artificial intelligence in marketing: A review and research agenda

B Vlačić, L Corbo, SC e Silva, M Dabić - Journal of business research, 2021 - Elsevier
An increasing amount of research on Intelligent Systems/Artificial Intelligence (AI) in
marketing has shown that AI is capable of mimicking humans and performing activities in an …

Adoption of AI-based chatbots for hospitality and tourism

R Pillai, B Sivathanu - International Journal of Contemporary …, 2020 - emerald.com
Purpose This study aims to investigate the customers' behavioral intention and actual usage
(AUE) of artificial intelligence (AI)-powered chatbots for hospitality and tourism in India by …

Understanding consumers' acceptance of automated technologies in service encounters: Drivers of digital voice assistants adoption

T Fernandes, E Oliveira - Journal of Business Research, 2021 - Elsevier
Customers increasingly orchestrate their everyday activities with the support of technology,
with services increasingly adopting AI-based applications. Yet, research is still in its infancy …

Intention to use analytical artificial intelligence (AI) in services–the effect of technology readiness and awareness

C Flavián, A Pérez-Rueda, D Belanche… - Journal of Service …, 2022 - emerald.com
Purpose The automation of services is rapidly growing, led by sectors such as banking and
financial investment. The growing number of investments managed by artificial intelligence …

A systematic review of AI technology-based service encounters: Implications for hospitality and tourism operations

M Li, D Yin, H Qiu, B Bai - International Journal of Hospitality Management, 2021 - Elsevier
The hospitality and tourism industry faces serious challenges during public health
emergencies such as COVID-19. Managers are concerned not only about how to maintain …

Service robots: Applying social exchange theory to better understand human–robot interactions

H Kim, KKF So, J Wirtz - Tourism Management, 2022 - Elsevier
Despite service robots' importance in the tourism industry, few studies have investigated
human–robot interaction from a reciprocal exchange perspective. This paper applies social …