Social influence in the retail context: a contemporary review of the literature
JJ Argo, DW Dahl - Journal of Retailing, 2020 - Elsevier
In this article we review research from the past decade that explores how elements of social
influence in the bricks-and-mortar retail environment impact customers. We focus our …
influence in the bricks-and-mortar retail environment impact customers. We focus our …
Customer experience: Conceptualization, measurement, and application in omnichannel environments
Managing customer experiences has become a key strategic priority for service research
and management. Yet researchers and managers lack a customer experience (CX) …
and management. Yet researchers and managers lack a customer experience (CX) …
Revisiting the supermarket in-store customer shop** experience
NS Terblanche - Journal of Retailing and Consumer Services, 2018 - Elsevier
Marketing academics and practitioners agree on customer experience as a means for
differentiation. The customer experience is challenging for retailers because it is influenced …
differentiation. The customer experience is challenging for retailers because it is influenced …
The moderating effect of religiosity on ethical behavioural intentions: An application of the extended theory of planned behaviour to Pakistani bank employees
Purpose The purpose of this paper is to investigate Pakistani bank front-line employees'
intentions to behave ethically by using the extended theory of planned behaviour (ETPB) …
intentions to behave ethically by using the extended theory of planned behaviour (ETPB) …
[HTML][HTML] Technology-enabled personalization: Impact of smart technology choice on consumer shop** behavior
Smart technologies promise to enhance customer experience to new levels in next-
generation retail stores. Offline retailers increasingly employ technology-enabled …
generation retail stores. Offline retailers increasingly employ technology-enabled …
The impact of religiosity, environmental marketing orientation and practices on performance: A case of Muslim entrepreneurs in Indonesia
Purpose This paper aims to investigate the environmental marketing orientation of Muslim
entrepreneurs and looks at its relationship with environmental marketing and organizational …
entrepreneurs and looks at its relationship with environmental marketing and organizational …
The store of the future: Engaging customers through sensory elements, personalized atmospherics, and interpersonal interaction
An increasingly competitive retail landscape, new technological innovations, and evolving
consumer needs present challenges and opportunities for physical stores. To maintain a …
consumer needs present challenges and opportunities for physical stores. To maintain a …
A meta-analytical study on the role of religiosity on purchase intention in the theory of planned behavior
Purpose Religion plays a crucial role as a sociocultural factor to assess consumer behavior.
Stemming from the above, this study aims to analyze the impact of religion and ethnic …
Stemming from the above, this study aims to analyze the impact of religion and ethnic …
The influence of short video platform characteristics on users' willingness to share marketing information: based on the SOR model
R Shi, M Wang, C Liu, N Gull - Sustainability, 2023 - mdpi.com
User marketing information sharing plays a significant role in boosting the effectiveness of
short video marketing. Exploring the factors influencing the willingness to share has become …
short video marketing. Exploring the factors influencing the willingness to share has become …
The link between consumer-facing technologies and customer experience in physical retail environments: a critical literature review
S Lahmeyer, E Roemer - The International Review of Retail …, 2024 - Taylor & Francis
This paper aims to explore the link between consumer-facing technologies and customer
experience in physical retail environments. It uses a semi-systematic literature review to …
experience in physical retail environments. It uses a semi-systematic literature review to …