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Exploring the Impact of Music on Mood and Consumer Behavior: A Gender and Age-Based Analysis
H Patel, B Khakhar, R Barvaliya… - Siber Journal of …, 2024 - research.e-siber.org
This study explores the relationship between demographic factors—age and gender-and
music preferences among a sample of 167 individuals. The analysis reveals a …
music preferences among a sample of 167 individuals. The analysis reveals a …
Speaking to the Viewer's Heart: A Study on the Emotional Impact of Review Video Narration
J Zhu, Y Liu, X Ran, Y Liu - Available at SSRN 5007237 - papers.ssrn.com
Product review videos have become an important source of product information for
consumers, with narration playing a key role in delivering detailed explanations and evoking …
consumers, with narration playing a key role in delivering detailed explanations and evoking …