In the cyber era, people interact with others not only face-to-face but also through social
media platforms such as Facebook and Instagram. Social media addiction has emerged as …

Within a relatively short time span, social media have transformed the way humans interact,
leading many to wonder what, if any, implications this interactive revolution has had for …

Purpose The purpose of this paper is to conceptualize virtual influencer marketing, outlining
the opportunities and dangers associated with using virtual influencers in social media …

Augmented reality (AR) filters are a popular social media feature affording users a variety of
visual effects. Despite their widespread use, no research to date has examined either …

With the quickly rising popularity of social media within the past decade, researchers have
started to investigate the relationship between social media use and various psychological …

Disordered eating attitudes are rapidly increasing, especially among young women in their
twenties. These disordered behaviours result from the interaction of several factors …

Based on a large representative sample of German Internet users aged 14–39 years, the
current survey study investigates how three indicators of decreases in well-being …

Purpose Social media influencers (SMIs) are becoming a powerful force within the
marketing and branding landscape, with several leading brands opting to use SMI …

Social media influencers are online celebrities who exhibit their personal lives to many
followers via social media. Media studies have analyzed influencers' display of the luxurious …

Existing research demonstrates a relationship between social networking site (SNS) use
and body-related concerns and disordered eating amongst females. Preliminary evidence …