Augmented Reality (AR) is an innovative technology that has gained significant scholarly
attention. It uses computer-generated sensory inputs like visuals, sounds, and touch to …

In the dynamic realm of eCommerce, the integration of Artificial Intelligence (AI) has
revolutionized advertising strategies, forging a path towards highly personalized consumer …

Sporting events have long been a focal point of human entertainment and cultural
expression, bringing together communities and fostering a sense of belonging among …

Virtual reality (VR) and augmented reality (AR) technologies, successfully applied in various
fields such as the game and advertising sector for a long time, have also been reflected in …

Аннотация Статья содержит результаты авторского исследования, нацеленного на
изучение цифрового пользовательского опыта в сегменте бытовой техники. В процессе …

El principal objetivo de esta investigación es determinar la relación entre la realidad virtual y
el crecimiento del comercio electrónico del sector retail1 en la ciudad de Lima, durante el …

Aiming at the needs of today's society, this paper explores the innovation of digital media
teaching system guided by social needs. By introducing digital media technology, more …