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Enterprise social media: Challenges and opportunities for organizational communication and collaboration
Given the large investments in Enterprise Social Media technologies in organizational
settings, this paper sets out to explore the challenges and opportunities that ESM …
settings, this paper sets out to explore the challenges and opportunities that ESM …
Integrating social media within an integrated marketing communication decision-making framework
The reported failure of organisations to successfully implement social media (SM) within
marketing communications is likely to result in competitive disadvantage. An exploratory …
marketing communications is likely to result in competitive disadvantage. An exploratory …
Senior marketers' insights into the challenges of social media implementation in large organisations: assessing generic and electronic orientation models as potential …
The unique characteristics of social media (SM) have made it difficult to implement this tool
within many large organisations. This paper seeks to identify the implementation challenges …
within many large organisations. This paper seeks to identify the implementation challenges …
[PDF][PDF] Overcoming information overload in online reputation management: a systematic literature review
S Yang, A Albers - 2013 - core.ac.uk
With the success of Web 2.0, online users have become publishers and authors rather just
passive consumers. This released traditional media companies from their role as content …
passive consumers. This released traditional media companies from their role as content …
Understanding the role of social media monitoring in generating external intelligence
M Mayeh, R Scheepers, M Valos - 2012 - aisel.aisnet.org
Social media data are becoming increasingly critical for businesses to capture, analyse, and
utilise in a timely manner. However, the unstructured and distributed nature and volume of …
utilise in a timely manner. However, the unstructured and distributed nature and volume of …
[PDF][PDF] Boundary spanning through enterprise social software: an external stakeholder perspective
W van Osch, C Steinfield - 2013 - researchgate.net
Recent boundary spanning literature has recommended a shift toward assessing the role of
virtual tools—such as social media. Simultaneously the proliferation of Enterprise Social …
virtual tools—such as social media. Simultaneously the proliferation of Enterprise Social …
MOETA: a novel text-mining model for collecting and analysing competitive intelligence
The internet constitutes a vast repository of textual information, and its emergence has
dramatically changed the environment in which businesses operate. Its development has …
dramatically changed the environment in which businesses operate. Its development has …
Organizational experience of social media: impacts on competitive intelligence
Purpose The paper aims to clarify the potential impact of data gathered from social media
(SM) in the competitive intelligence (CI) process of organizations. As use of SM expands …
(SM) in the competitive intelligence (CI) process of organizations. As use of SM expands …
A Strategic Social Action Framework: Theorizing and analyzing the alignment of social media affordances and organizational social action
Social media is a relatively new and dynamic field dealing with the development and use of
social media technologies by individuals and more recently by organizations. Although …
social media technologies by individuals and more recently by organizations. Although …
Competitive Intelligence Using Domain Ontologies on Facebook of Telecommunications Companies of Peru
G Colchado, A Melgar - Proceedings of the International Conference on …, 2018 - Springer
Abstract Telecommunications companies (TELCOs) in Peru offers promotions almost daily in
social networks, mainly Facebook. There'sa lot of data in Facebook, written in natural …
social networks, mainly Facebook. There'sa lot of data in Facebook, written in natural …