New trends in e-commerce research: Linking social commerce and sharing commerce: A systematic literature review
Technological advances have facilitated the move from market-centric to user-centric
commerce by enabling the progress towards S-Commerce from E-Commerce …
commerce by enabling the progress towards S-Commerce from E-Commerce …
Consumer behavior in social commerce: A literature review
The emergence of social commerce has brought substantial changes to both businesses
and consumers. Hence, understanding consumer behavior in the context of social …
and consumers. Hence, understanding consumer behavior in the context of social …
E-commerce in high uncertainty avoidance cultures: The driving forces of repurchase and word-of-mouth intentions
This study proposes and empirically tests a contextualized model for investigating
repurchase intentions of e-commerce consumers as well as their word-of-mouth (WOM) …
repurchase intentions of e-commerce consumers as well as their word-of-mouth (WOM) …
Social commerce: Factors affecting customer repurchase and word-of-mouth intentions
N Meilatinova - International Journal of Information Management, 2021 - Elsevier
Social commerce refers to an extension of e-commerce sites, integrated with social media
and Web 2.0 technology to encourage online purchases and interactions with customers …
and Web 2.0 technology to encourage online purchases and interactions with customers …
Social commerce and buying intention post COVID-19: Evidence from a hybrid approach based on SEM–fsQCA
In the post COVID-19 era, social commerce witnessed significant growth due to increasing
numbers of consumers choosing online channels as their preferred means of shop** …
numbers of consumers choosing online channels as their preferred means of shop** …
The impact of perceived usefulness of online reviews, trust and perceived risk on online purchase intention in emerging markets: A Mexican perspective
The purpose of this study is to investigate online purchase intention in emerging markets
focusing on the impact of perceived usefulness of online reviews, trust and perceived risk …
focusing on the impact of perceived usefulness of online reviews, trust and perceived risk …
Influence of e-WOM engagement on consumer purchase intention in social commerce
Purpose As a business paradigm, social commerce (s-commerce) has brought about a new
stage of innovation, and by extension, has transmuted the power from seller to buyer. S …
stage of innovation, and by extension, has transmuted the power from seller to buyer. S …
The influence of identity-driven customer engagement on purchase intention
C Prentice, XY Han, LL Hua, L Hu - Journal of Retailing and Consumer …, 2019 - Elsevier
Drawing on social identification theory and motivation of expectancy, the current study
examines the relationship between social identification, customer engagement and …
examines the relationship between social identification, customer engagement and …
Influence of customer engagement with company social networks on stickiness: Mediating effect of customer value creation
M Zhang, L Guo, M Hu, W Liu - International journal of information …, 2017 - Elsevier
Company social networks have become an important means for the socialized marketing of
a company, forming a new challenge to companies on how to attract customers. Based on …
a company, forming a new challenge to companies on how to attract customers. Based on …
Customers' purchase decision-making process in social commerce: A social learning perspective
The proliferation of social commerce has changed customers' purchase decision-making
process. However, few studies have investigated the roles of social commerce factors on …
process. However, few studies have investigated the roles of social commerce factors on …