Dynamic pricing strategy for content products considering consumer fairness concerns and strategic behavior

H Hou, F Wu, X Huang - Industrial Management & Data Systems, 2024 - emerald.com
Purpose The development of the digital age has made data and information more
transparent, enhancing the strategic perspectives of both buyers (strategic waiting) and …

Endogenous Costs, Market Competition, and Disclosure

X Li - Marketing Science, 2024 - pubsonline.informs.org
Firms must often decide whether to disclose private information regarding their costs to other
market participants. Although extant literature has explored firms' incentives to disclose …

To Reveal or Conceal: AI Identity Disclosure Strategies for Merchants

Z Ding, Y Zhang, J Sun, M Goh, Z Yang - International Journal of …, 2025 - Elsevier
Online merchants face a dilemma in deciding whether to disclose their use of AI-driven
services, which offer cost-effective, human-like interactions but may trigger customer …

Behavior-based optimal refund policy under advance selling: an analysis of the impact of loss fairness concerns

Y Chen, S Du, SS Liao, T Nie - Journal of the Operational …, 2024 - Taylor & Francis
Buying and returning products can result in losses for both transaction parties, and a partial
refund policy affects the loss difference. If consumers feel the policy is unfair, they can easily …

Equilibrium Channel Structures for Branded Variants under Uniform and Non-uniform Pricing

X Li, JSJ Song, J Chen - Available at SSRN 4940140, 2024 - papers.ssrn.com
This paper examines why, despite common belief that manufacturers should control their
product prices to avoid double marginalization, we often see products being sold through …