Purpose The purpose of this paper is to add to the body of knowledge about attitude and
intention to choose a Halal product. Despite the importance of the Halal cosmetic market for …

Purpose The purpose of this study is to investigate the relationships among individual
religiosity, shop** value, attitude and online purchase intention in the context of halal …

This article is a summarizing review on religiosity and consumer behavior. Review findings
from marketing literature indicate that religiosity influences consumer outcomes like …

Purpose Most available studies focus mainly on Islamic economics and finance with none
conducted on Islamic marketing bibliometrics. The purpose of this paper is to commemorate …

Purpose Muslims living in multi-religious societies are considered more conscious about the
permissibility (Halal) of products and thus the majority of Halal research in the non-financial …

Purpose–This study aims to identify the factors that influence Malaysian non-Muslim
consumers' perception towards buying halal food products. Design/methodology/approach …

Purpose Despite the high research interest regarding Halal products, most studies on Halal
products focused on food and cosmetics. This study aims to examine the factors that affect …

Purpose This study aims to examine the moderator effect of religiosity on the relationship
between halal brand awareness and habit towards purchasing decisions of halal products …

Cosmetics and toiletries industry also receive an impact on this global halal awareness and
as a result, the demand for halal cosmetic is rising worldwide [3]. This phenomenon has …

Purpose–The purpose of this paper is to empirically investigate the influence of consumer
attitude towards Halal banking on e‐service quality and e‐satisfaction, in an online Islamic …