Investigation of generational differences in advertising behaviour and fake news perception among Facebook users

S Hazari - International Journal of Internet Marketing and …, 2022 - inderscienceonline.com
Facebook is the largest social media platform that is used by all generations of users, as well
as small and large businesses. Many users consider Facebook as a primary news source …

Measuring the mediating effect of satisfaction and compatibility on the relationship between podcast features and users' intention of continuous usage and word of …

FC Yang, PW Tasi - Multimedia Tools and Applications, 2024 - Springer
Amid the expanding podcast market, a myriad of podcasters and advertisers have ventured
into hosting and endorsements. The paramount objective of this research was to ascertain …

Investigating value, loyalty, and trust as determinants of purchase intention on the Pinterest social media network

BN Sethna, S Hazari… - International Journal of …, 2021 - inderscienceonline.com
This paper makes a contribution in the investigation of constructs of value, loyalty, and trust
as determinants of purchase intention on the Pinterest social media network, and shows …

Affordances of livestreaming shop** on social networking sites improve viewers' trust in streamers, which affects purchase intention: an uncertainty reduction theory …

HC Ko - International Journal of Technology Marketing, 2023 - inderscienceonline.com
The absence of sound transaction mechanisms for livestreaming shop** on social
networking sites (LSS-SNS) has led to shop**-related uncertainty and has become the …

Antecedents of satisfaction with Facebook in the context of user involvement, privacy, and trust

BN Sethna, S Hazari, S Talpade - Journal of Customer …, 2021 - ingentaconnect.com
Social media networks such as Facebook serve as effective channels for the distribution of
marketing information and news. Constructs such as privacy, trust, and involvement may …

Dijital Küratörlük Aracı ve Bir İlham Kaynağı Olarak Pinterest

EH Bahçecioğlu - Çankırı Karatekin Üniversitesi Sosyal Bilimler …, 2024 - dergipark.org.tr
Amaç: Popüler sosyal medya ağlarının arasında çok da öne çıkmayan, buna rağmen
bambaşka bir prensiple donatılan Pinterest'in bünyesinde taşıdığı nitelikler ışığında iletişim …

[PDF][PDF] Do-It-Yourself (DIY) Online: Why Making Matters on Pinterest

A Peralta - 2021 - ttu-ir.tdl.org
Motivations for this dissertation research stem from observations of undergraduate
Education majors and non-Art majors who were students in my Rethinking Art Education …

[PDF][PDF] A Study on Persuasive Effect of UGC & eWOM in Increasing Brand Traffic

KK Bardhan, T Charaborti - academia.edu
Consumer behavior is always the favorite arena of research for the student of Marketing. In
digital era, different dimension of consumer behavior are under scanner of researchers …

[PDF][PDF] PINTEREST-MARKETING

E FINTECH-BRANCHE - diglib.uibk.ac.at
Pinterest ist eine der schnellst wachsenden Onlineplattformen, welche so schnell wie noch
kein anderes Netzwerk die 10-Millionen-Besucher-Grenze knackte (Feng et al. 2013: 403) …

[PDF][PDF] Dr. SUNIL HAZARI

MBA Teach - westga.edu
• Strategic Planning for Information Technology• Assist faculty with information technology
related teaching/research• Manage operations of networked IT Facilities• Hire, train …