The effect of CSR on corporate financial performance, considering the role of female representation in the retail industry

J Izadi, MK Shetra, P Foroudi… - Corporate Social …, 2024‏ - Wiley Online Library
The aim of this study is to examine relationships between CSR and corporate financial
performance, considering the role of board diversity in retail industry in the UK. The theories …

Building value co-creation, brand loyalty, and brand trust through social media marketing

MZA Al Hazmi, Y Muhammad… - Research Horizon, 2024‏ - journal.lifescifi.com
This study aims to analyse the influence of social media marketing on brand loyalty, brand
trust, and value co-creation in the business of fresh fish stock providers based in Semarang …

Companies Amidst Evolving Digital Media Challenges in CSR Communication. Systematic Literature Review

Z Rózsa, L Smrčka, J Kubálek, J Hermann - World Conference on …, 2024‏ - Springer
Effective digital communication of corporate social responsibility (CSR) initiatives and efforts
is critical to sha** stakeholder perceptions and opinions. Therefore, the aim of this article …

Strategic Corporate Social Responsibility: A Foundation for Successful Tourism Management

MH Shakil, J Khalil, A Sajjad, M Mukarram… - … and Business Ethics in …, 2024‏ - emerald.com
Purpose: This chapter aims to review and brief the role of Strategic Corporate Social
Responsibility (SCSR) in the tourism industry, targeting its impact on the performance and …

[PDF][PDF] Does corporate social responsibility reporting/communication matter? Employees' perception of the corporate social responsibility and competitive advantage of …

TJ Chan, HT Huam, NAM Hasan - Journal of Content, Community and …, 2023‏ - amity.edu
Corporate social responsibility (CSR) has become an area of research in strategic
communication management. However, most studies are focused on CSR practices, but the …

Determining AI-Based Learning Adoption Model for Students in Entrepreneurship Education: A Design Thinking Approach

CAB Wahpiyudin, SA Muhammadan… - Journal of Consumer …, 2025‏ - journal.ipb.ac.id
Background: Student interest in entrepreneurial pursuits remains low, despite the significant
contributions of entrepreneurship to economic growth. Purpose: This study investigates the …

Beyond Transactions: Exploring Employee-Customer Interaction in Retail Persuasion Scene

W Pageyasa, S Sarmadan - REiLA: Journal of Research …, 2024‏ - pustaka-psm.unilak.ac.id
This study investigates the role of persuasive communication in sha** customer behavior
within retail environments, focusing on in-store interactions between customers and retail …

Converging Theories: The Fusion of Artificial Intelligence and Sustainable Marketing for a Responsible Future

L Arantes, S Costa - Leveraging AI for Effective Digital Relationship …, 2025‏ - igi-global.com
Abstract Integrating Artificial Intelligence (AI) with sustainable marketing provides a
transformative approach to fostering responsible business practices. This examination …

The Role of Corporate Credibility and Message Quality in Driving Word-of-Mouth Advocacy Among Azerbaijani Formula 1 Volunteers Regarding Baku City Circuit's …

R Hajiyev - 2024‏ - search.proquest.com
This dissertation investigates how corporate credibility and message quality affect Word-of-
Mouth (WOM) advocacy among volunteers at the Azerbaijan Formula 1 race. The focus is on …

[PDF][PDF] CONSUMERS'TRUST IN CORPORATE SOCIAL RESPONSIBILITY COMMUNICATION ON SOCIAL MEDIA AND ITS RELATIONSHIP WITH BRAND EQUITY IN …

NK Karhu - 2024‏ - digikogu.taltech.ee
In recent years, corporate social responsibility (CSR) has emerged as a pivotal element for
organisations, as stakeholders are demanding accountability from businesses …