[HTML][HTML] Leadership styles and sustainable performance: A systematic literature review

K Piwowar-Sulej, Q Iqbal - Journal of Cleaner Production, 2023‏ - Elsevier
The aim of this paper is to synthetize and critically analyze the linkage between leadership
styles and sustainable performance (SP) through application of the rigor of systematic …

[HTML][HTML] Servitization: A contemporary thematic review of four major research streams

C Raddats, C Kowalkowski, O Benedettini… - Industrial marketing …, 2019‏ - Elsevier
Servitization describes the addition of services to manufacturers' core product offerings to
create additional customer value. This study aims to identify the key themes and research …

[HTML][HTML] B2B customer journeys: Conceptualization and an integrative framework

A Purmonen, E Jaakkola, H Terho - Industrial marketing management, 2023‏ - Elsevier
Marketing practitioners and consultants have widely adopted the concept of customer
journeys for use in analyzing contemporary B2B customer behavior, but despite this …

Industry 4.0 strategies and technological developments. An exploratory research from Italian manufacturing companies

A Chiarini, V Belvedere, A Grando - Production Planning & Control, 2020‏ - Taylor & Francis
This paper aims to investigate the Industry 4.0 technologies adopted in Italy and whether
they are leveraged to pursue specific manufacturing strategies. A survey was conducted …

Digitalization capabilities as enablers of value co‐creation in servitizing firms

S Lenka, V Parida, J Wincent - Psychology & marketing, 2017‏ - Wiley Online Library
As manufacturing companies pursue a servitization strategy, they are increasingly relying on
develo** digitalization capabilities to interact and co‐create value with their customers …

Servitization: revisiting the state-of-the-art and research priorities

T Baines, A Ziaee Bigdeli, OF Bustinza… - International Journal of …, 2017‏ - emerald.com
Purpose The purpose of this paper is to consolidate the servitization knowledge base from
an organizational change perspective, identifying developed, develo** and undeveloped …

Boosting servitization through digitization: Pathways and dynamic resource configurations for manufacturers

W Coreynen, P Matthyssens… - Industrial marketing …, 2017‏ - Elsevier
The importance of digital technologies for services in manufacturing has often been posited,
but current literature has neglected to explain how companies can leverage digital methods …

Structuring servitization-related research

R Rabetino, W Harmsen, M Kohtamäki… - International journal of …, 2018‏ - emerald.com
Purpose The purpose of this paper is to organize and connect past research from different
servitization-related scholarly communities. Design/methodology/approach This study …

[HTML][HTML] Servitization research: A review and bibliometric analysis of past achievements and future promises

S Khanra, A Dhir, V Parida, M Kohtamäki - Journal of Business Research, 2021‏ - Elsevier
Manufacturing firms are increasingly adopting a strategy known as' servitization'to add
services to existing product-based offerings to stimulate additional revenue and growth …

Enhancing university brand image and reputation through customer value co-creation behaviour

P Foroudi, Q Yu, S Gupta, MM Foroudi - Technological Forecasting and …, 2019‏ - Elsevier
This study examines (i) the role of students' value co-creation behaviour in contributing to a
university's image and reputation,(ii) the significant role that a university website plays in …