Showing the impact of pro-environmental behavior is crucial to its adoption. In this paper, we
introduce behavioral impact messages, which attempt to persuade people by displaying …

Governments around the world have reached a consensus on mitigating climate change
through energy conservation and emission reduction. The literature has provided evidence …

Abstract The Intergovernmental Panel on Climate Change has encouraged psychologists to
become part of the integrated scientific effort to support the achievement of climate change …

Employees' pro‐environmental behavior serves as a cornerstone in realizing organizations'
sustainability initiatives. Leadership plays a vital role in sha** and nurturing the desired …

Nowadays, many governments and companies are aware of the role of incentives in
encouraging individuals' low-carbon behaviors. Individual Low-carbon Behavior Rewarding …

This research investigates residents' pro-environmental behavior from the unique
perspective of government-resident interactions. Guided by social movement theory, how …

To effectively limit climate change, we need people to both behave pro-environmentally and
support environmental policy. However, there are conflicting results about whether people …

This study investigates the influence of both consumer optimism and pessimism on the
green apparel buying behavior, using the self-focused regulation theoretical framework …

While human actions are the outcome of both personal and contextual forces, existing pro-
environmental behavior (PEB) studies have predominantly focused on the former, leaving …

This study adopts the Elaboration Likelihood Model (ELM) to explore the interplay between
central route factors and peripheral route factors in influencing pro-environmental behaviors …