NEUROMARKETING: THE INFLUENCE OF HUMAN FACES ON ATTENTION AND PERCEIVED TRUSTWORTHINESS BASED ON POSTS IN VIRTUAL …

SM Camargo - REMark. Revista Brasileira de Marketing, 2024 - go.gale.com
Objective: To find out what attracts more attention and creates more trust in consumers in
virtual environments-posts with faces or with objects that simulate a face (pareidolia) …

[PDF][PDF] NEUROMARKETING: THE INFLUENCE OF HUMAN FACES ON ATTENTION AND PERCEIVED TRUSTWORTHINESS BASED ON POSTS IN VIRTUAL …

Objective: To find out what attracts more attention and creates more trust in consumers in
virtual environments-posts with faces or with objects that simulate a face (pareidolia) …

Neuromarketing: a influência dos rostos humanos na atenção e percepção de confiabilidade a partir de posts em ambientes virtuais

SM Camargo - ReMark-Revista Brasileira de Marketing, 2024 - uninove.emnuvens.com.br
Objetivo: Descobrir o que desperta mais a atenção e gera maior confiança nos
consumidores em ambientes virtuais-posts com rostos ou com objetos que simulam um …