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Machine learning in marketing: A literature review, conceptual framework, and research agenda
EWT Ngai, Y Wu - Journal of Business Research, 2022 - Elsevier
In recent years, machine learning (ML) and artificial intelligence (AI) have attracted
considerable attention in different industry sectors, including marketing. ML and AI hold …
considerable attention in different industry sectors, including marketing. ML and AI hold …
Latest trends of security and privacy in recommender systems: a comprehensive review and future perspectives
With the widespread use of Internet of things (IoT), mobile phones, connected devices and
artificial intelligence (AI), recommender systems (RSs) have become a booming technology …
artificial intelligence (AI), recommender systems (RSs) have become a booming technology …
[LLIBRE][B] Recommender systems
CC Aggarwal - 2016 - Springer
“Nature shows us only the tail of the lion. But I do not doubt that the lion belongs to it even
though he cannot at once reveal himself because of his enormous size.”–Albert Einstein The …
though he cannot at once reveal himself because of his enormous size.”–Albert Einstein The …
Poisoning attacks to graph-based recommender systems
Recommender system is an important component of many web services to help users locate
items that match their interests. Several studies showed that recommender systems are …
items that match their interests. Several studies showed that recommender systems are …
Collaborative filtering recommender systems
Recommender systems are an important part of the information and e-commerce ecosystem.
They represent a powerful method for enabling users to filter through large information and …
They represent a powerful method for enabling users to filter through large information and …
[PDF][PDF] A Survey of Collaborative Filtering Techniques
X Su - 2009 - core.ac.uk
As one of the most successful approaches to building recommender systems, collaborative
filtering (CF) uses the known preferences of a group of users to make recommendations or …
filtering (CF) uses the known preferences of a group of users to make recommendations or …
Evaluating recommendation systems
Recommender systems are now popular both commercially and in the research community,
where many approaches have been suggested for providing recommendations. In many …
where many approaches have been suggested for providing recommendations. In many …
Collaborative filtering recommender systems
One of the potent personalization technologies powering the adaptive web is collaborative
filtering. Collaborative filtering (CF) is the process of filtering or evaluating items through the …
filtering. Collaborative filtering (CF) is the process of filtering or evaluating items through the …
[LLIBRE][B] Web data mining: exploring hyperlinks, contents, and usage data
B Liu - 2011 - Springer
Liu has written a comprehensive text on Web mining, which consists of two parts. The first
part covers the data mining and machine learning foundations, where all the essential …
part covers the data mining and machine learning foundations, where all the essential …
Evaluating recommender systems
Recommender systems are now popular both commercially and in the research community,
where many approaches have been suggested for providing recommendations. In many …
where many approaches have been suggested for providing recommendations. In many …