Machine learning in marketing: A literature review, conceptual framework, and research agenda

EWT Ngai, Y Wu - Journal of Business Research, 2022 - Elsevier
In recent years, machine learning (ML) and artificial intelligence (AI) have attracted
considerable attention in different industry sectors, including marketing. ML and AI hold …

Latest trends of security and privacy in recommender systems: a comprehensive review and future perspectives

Y Himeur, SS Sohail, F Bensaali, A Amira… - Computers & Security, 2022 - Elsevier
With the widespread use of Internet of things (IoT), mobile phones, connected devices and
artificial intelligence (AI), recommender systems (RSs) have become a booming technology …

[LLIBRE][B] Recommender systems

CC Aggarwal - 2016 - Springer
“Nature shows us only the tail of the lion. But I do not doubt that the lion belongs to it even
though he cannot at once reveal himself because of his enormous size.”–Albert Einstein The …

Poisoning attacks to graph-based recommender systems

M Fang, G Yang, NZ Gong, J Liu - … of the 34th annual computer security …, 2018 - dl.acm.org
Recommender system is an important component of many web services to help users locate
items that match their interests. Several studies showed that recommender systems are …

Collaborative filtering recommender systems

MD Ekstrand, JT Riedl, JA Konstan - Foundations and Trends® …, 2011 - nowpublishers.com
Recommender systems are an important part of the information and e-commerce ecosystem.
They represent a powerful method for enabling users to filter through large information and …

[PDF][PDF] A Survey of Collaborative Filtering Techniques

X Su - 2009 - core.ac.uk
As one of the most successful approaches to building recommender systems, collaborative
filtering (CF) uses the known preferences of a group of users to make recommendations or …

Evaluating recommendation systems

G Shani, A Gunawardana - Recommender systems handbook, 2011 - Springer
Recommender systems are now popular both commercially and in the research community,
where many approaches have been suggested for providing recommendations. In many …

Collaborative filtering recommender systems

JB Schafer, D Frankowski, J Herlocker… - The adaptive web: methods …, 2007 - Springer
One of the potent personalization technologies powering the adaptive web is collaborative
filtering. Collaborative filtering (CF) is the process of filtering or evaluating items through the …

[LLIBRE][B] Web data mining: exploring hyperlinks, contents, and usage data

B Liu - 2011 - Springer
Liu has written a comprehensive text on Web mining, which consists of two parts. The first
part covers the data mining and machine learning foundations, where all the essential …

Evaluating recommender systems

A Gunawardana, G Shani, S Yogev - Recommender systems handbook, 2012 - Springer
Recommender systems are now popular both commercially and in the research community,
where many approaches have been suggested for providing recommendations. In many …