The commercialization of social media stars: a literature review and conceptual framework on the strategic use of social media influencers
This review provides insight into the research on the strategic use of social media
influencers. A search in the Scopus database yielded a total of 154 peer-reviewed academic …
influencers. A search in the Scopus database yielded a total of 154 peer-reviewed academic …
The perfect storm: A developmental–sociocultural framework for the role of social media in adolescent girls' body image concerns and mental health
In this theoretical review paper, we provide a developmental–sociocultural framework for the
role of social media (SM) in adolescent girls' body image concerns, and in turn, depressive …
role of social media (SM) in adolescent girls' body image concerns, and in turn, depressive …
How social media influencers affect behavioural intentions towards recommended brands: the role of emotional attachment and information value
R Sánchez-Fernández… - Journal of Marketing …, 2021 - Taylor & Francis
Despite the current relevance of social media influencers in brand communication
strategies, questions remain about the factors that determine their influential power and how …
strategies, questions remain about the factors that determine their influential power and how …
Social media influencers (SMIs) in context: A literature review
C Alves de Castro, I O'Reilly Dr, A Carthy - 2021 - arrow.tudublin.ie
This review focused on three main areas," Social Media Influencers (SMIs) in Context, The
Impact of SMIs on Adolescents, and Consumer Behaviour in a Digital Era–Generation Z in …
Impact of SMIs on Adolescents, and Consumer Behaviour in a Digital Era–Generation Z in …
Defining urban identity in a post-socialist turbulent context: The role of housing typologies and urban layers in Tirana
This study aims to define urban identity in a post-socialist context characterised by informal
settlements and high-rise edifices constructed at the expense of historical urban patterns …
settlements and high-rise edifices constructed at the expense of historical urban patterns …
A comprehensive overview of micro-influencer marketing: Decoding the current landscape, impacts, and trends
This research provides a comprehensive overview of micro-influence marketing, analyzing
the characteristics of influencers and the mechanisms of their impact. A systematic review …
the characteristics of influencers and the mechanisms of their impact. A systematic review …