Analyzing the financial benefit of marketing is still a critical topic for both practitioners and
researchers. Companies consider marketing costs as a type of investment and expect this …

There has been an increasing devotion to the gender balance on executive boards in China.
There has been an assumption that increasing the proportion of women in the highest jobs …

Any business aiming to increase the selling process which is obviously very hard, thus,
managers use marketing in order to motivate consumers to buy the products or the service …

Corporate social responsibility (CSR) is becoming increasingly anintegral part of business
practice. This study aims to explain the relationshipbetween CSR practices and firm value by …

Abstract The car manufacturer Humba Motors represents the basis for this thesis for which
an e-mobility transition has been achieved during a simulation. The thesis is divided into two …

Özet yada Abstract kısmını bu alana yapıştırabilirsiniz en fazla 1500 karakter kullanılabilir.
EBu çalışmada Türkiye'de faaliyet gösteren 20 bankanın reklam faaliyetlerinin finansal …

The capital structure stated the leverage ratio and the liquidity position of the company
varies based on the economic or country-specific conditions and have a significant effect on …

Міжнародний досвід обліку маркетингових витрат охоплює різні підходи і практики, що
впливають на управлінські рішення та звітність підприємств по всьому світу. Тому метою …

Capital markets play a crucial role in the modern economy as an important part of the
financial system, they provide a good opportunity for individuals looking to increase income …

Business in Practice consists of the professional experiences gained during a simulation, as
well as the personal development within this period. The roles of Strategy, Marketing …