The spread of social media platforms enhanced academic and professional debate on
social media engagement that attempted to better understand its theoretical foundations and …

Purpose This paper aims to examine the extent to which Business Intelligence and Big Data
feature within academic research in hospitality and tourism published until 2016, by …

Social media has transformed the way tourism-related information is generated and
distributed. While previous studies have focused largely on the benefits of social media for …

Based on a systematic literature (SLR) and content analysis, this article offers a critical
review of customer engagement (CE) research in English and Chinese hospitality and …

The present study assessed the social media use behavior of luxury hospitality facilities and
offers suggestions to improve organic post effectiveness. All five-star tourism facilities …

Purpose This study aims to discuss the evolution of Big Data (BD) and Analytics in the
tourism and hospitality field. It analyses the important role that BD has played so far in …

Destination brand engagement (DBE) has emerged as a valuable construct for develo**
and maintaining enduring relationships with consumers. This study investigates the …

Owing to the unprecedented advancements in digital technologies adopted for use in
marketing tourism, their use in tourism is expected only to gain momentum. The purpose of …

The study identifies the factors impacting prosumers' intention for co-production and future
participation. It also investigates the moderating role of digital media usage in the …

This paper contributes to the post-Covid urban tourism debate. It focuses on how cities
respond to the pandemic asking how and to what extent urban destination brands are …