Greenwashing refers to the strategies adopted by some manufacturers to convey
environmentally friendly production methods using claims, green-coloured packaging, and …

Blockchain (BC) technology, defined as a shared information system to validate, secure, and
permanently store transactions among multiple parties on a distributed ledger, presents …

While virtual reality (VR) has become increasingly popular in food-related research, there
has been a lack of clarity, precision, and guidelines regarding what exactly constitutes a …

With the rising popularity of immersive virtual reality (iVR) technologies, retailers are
increasingly seeking innovative ways to create unique digital shop** experiences for their …

Although economic research on food consumer demand has exploded in recent years, most
survey demand elicitation approaches have substantial limitations for food policy …

This study investigates for the first time how the use of different information messages (ie,
health, sensory, and convenience benefits) about hybrid meat shapes British, Spanish, and …

This article is a comprehensive review of the literature on smart technology in consumer
studies from 1996 to 2023. While the paper provides information about the development of …