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Social marketing's consumer myopia: Applying a behavioural ecological model to address wicked problems
Purpose Addressing calls for broadening social marketing thinking beyond “individualistic”
parameters, this paper aims to describe a behavioural ecological systems (BEM) approach …
parameters, this paper aims to describe a behavioural ecological systems (BEM) approach …
'It makes you go crazy': Children's knowledge and experience of alcohol consumption
This article contributes to a burgeoning body of writing focused on children and consumption
with reference to critical writing around alcohol, drinking and drunkenness. Drawing on …
with reference to critical writing around alcohol, drinking and drunkenness. Drawing on …
The proximity effect: The role of the affective space of family life in sha** children's knowledge about alcohol and its social and health implications
Pre-teen children's knowledge and experience of alcohol has been the subject of relatively
little research despite the fact that this is a critical time given that the average age for the …
little research despite the fact that this is a critical time given that the average age for the …