Consumer interest in organic products is growing alongside a diversification of the supply. In
order to serve consumers actual needs and wants regarding organic products, those …

This article explores consumer trust in organics and investigates the relationship between
credibility, trust, and knowledge in a mixed-method study incorporating a survey, a focus …

Organic products are now available in most supermarkets, consequently providing
consumers with an alternative to conventionally grown food. The empirical research …

The purpose of this paper is to review and assess the role of relevant explanatory variables
that influence individual purchase decisions for “environmentally responsible” food …

Für die Untersuchung des Zusammenhangs zwischen Einstellungen, moralischen Normen,
bekundeten Kaufabsichten und dem tatsächlichen Kaufverhalten von Bio-Lebensmitteln …

The environmental impacts of the production and processing of food, feed and drinks make
up between 20% and 30% of the total environmental impacts of consumable goods in the …

Purpose The purpose of this paper is to investigate consumer preferences towards
innovative rice products, and cross-cultural determinants of customers' perceived value and …

Consumers perceive the level of organic food prices as the major obstacle to increasing
purchases. The main objective of the presented study is to recognize the differences …

The empirical research presented in this paper shows that existing marketing
communications are leading to significant confusion for consumers of organic products …

The sale of organic food is growing in Denmark as well as globally, and consumers'
expectations of organics continuously evolve. Knowledge, values and trust are often seen as …