Abstract To address Industry 4.0, service-oriented manufacturing unifies the development
track of product development and service innovation and constructs a high-quality …

Food product-extrinsic sounds (ie, those auditory stimuli that are not linked directly to a food
or beverage product, or its packaging) have been shown to exert a significant influence over …

Visual criminology has established itself as a site of criminological innovation. Its
ascendance, though, highlights ways in which the 'ocularcentrism'of the social sciences is …

Store atmospheres are inherently multisensory and constitute an important driver of
consumer behaviour. The research suggests that background music (as one element of the …

Research into the influence of auditory cues upon food perception has increased in the past
decade. Mechanisms evoked to explain crossmodal interactions between the auditory and …

We introduce a novel methodology to assess the influence of the emotion induced by
listening to music on the consumer's multisensory tasting experience. These crossmodal …

Music is a ubiquitous stimulus known to influence human affect, cognition, and behavior. In
the context of eating behavior, music has been associated with food choice, intake and …

We report a study designed to determine the most efficient means of pursuing sonic
seasoning in international marketing. For the first time, music chosen to trigger specific …

Sound can have a profound impact on our eating experience and behavior. The term “sonic
seasoning”, arising from crossmodal correspondences, denotes the tendency for …

There has been a recent growth of interest in determining whether sound (specifically music
and soundscapes) can enhance not only the basic taste attributes associated with food and …