Purpose This is a general review study aiming to specify the key customer-based factors and
technologies that influence the value co-creation (VCC) process through artificial …

Purpose This study aims to develop a systematic literature review of customer value co-
creation in the hospitality and tourism industry and present the different views of the scientific …

Collaboration between community members, researchers, and policy makers drives efforts
to solve complex health problems such as obesity, alcohol misuse, and type 2 diabetes …

Customer engagement has been recognized an essential determinant of brand loyalty.
However, the psychological mechanism of customer engagement has rarely received full …

Customer value co-creation behaviors play a crucial part in determining customer
satisfaction. However, few restaurant literatures have examined how innovativeness …

This paper reviews the literature concerning co-creation of tourism experiences. It analyses
the theoretical underpinnings of co-creation and discusses key dimensions of the concept …

The surge in academic and practical interest in the topic of value co-creation (VCC)
highlights an equivocal understanding of its conceptual boundaries and empirical …

Purpose This paper aims to develop a theoretical framework of value co-creation and value
co-destruction of guest-host social practices facilitated through Airbnb in the sharing …

The tremendous growth of social media and consumer-generated content on the Internet
has inspired the development of the so-called big data analytics to understand and solve …

The aim of this study is to investigate the main antecedents and consequences of
experience co-creation in tourism. Based on an in-depth literature review, a survey was …