Emphasizing the primary and secondary functions in business networks, this paper is based
on the presumption that the primary function of the focal dyadic relationship is connected to …

The research presented in this doctoral dissertation partly emanates from the work reported
in a preceding licentiate thesis1, in which the many mergers, acquisitions and bankruptcies …

Organizational learning has been an interesting topic for researchers and practitioners for
several years. Traditionally the focus within the organizational learning perspective has …

ABSTRACT Purpose Enterprise Resource Planning (ERP) is a technological tool which
improves and eases B to B communication and reinforces business relationships as well as …

The increasing complexity of products and systems today has forced new processes,
methods, and tools for managing the development of products. It has also forced the …

Purpose–The aim of this article is to propose a framework for a new perspective on the total
service experience, which dimensions influence it, and how a service experience is linked to …

Purpose: The study aims to examine the relationship between how companies' work with
CSR (marketing) influences brand attitude and further purchase intention among consumers …

In this chapter we focus on information technology (IT) in industrial business networks,
suggesting that it constitutes a complex resource which can be used in a variety of ways and …

Everybody talk about SOA (Service-Oriented Architecture), the flexible paradigm that
nowadays are running at large insurance companies, government agencies, as well as in …

Purpose: To explore the influence of marketing AI on marketing managers' attention
allocation to leverage customer relationships in different business-to-business contexts …