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[HTML][HTML] Revealing cooperative behaviour arrangements within hotel marketing consortia
The purpose of this paper is to examine how hotel marketing consortia (HMC) manage
cooperation among their members. This research aims to uncover processes of HMC …
cooperation among their members. This research aims to uncover processes of HMC …
The internationalization of the hotel industry in Madeira, Algarve and the Balearic Islands regions.
H Carrasqueira - Dos Algarves: A Multidisciplinary e-Journal, 2024 - search.ebscohost.com
The article examines the degree of internationalization of hotel companies, based on the
assumption that high performance improves their competitive positioning and that of the …
assumption that high performance improves their competitive positioning and that of the …
A internacionalização da indústria hoteleira nas regiões da Madeira, Algarve e Ilhas Baleares
H Carrasqueira - Dos Algarves: Tourism, Hospitality & …, 2024 - dosalgarves.com
O artigo estuda o grau de internacionalização das empresas hoteleiras, no pressuposto que
um desempenho elevado melhora o seu posicionamento competitivo e das regiões em que …
um desempenho elevado melhora o seu posicionamento competitivo e das regiões em que …