[HTML][HTML] Revealing cooperative behaviour arrangements within hotel marketing consortia

S Almeida, PS Morgado, C Costa, JM Simões… - Tourism Management …, 2023 - Elsevier
The purpose of this paper is to examine how hotel marketing consortia (HMC) manage
cooperation among their members. This research aims to uncover processes of HMC …

The internationalization of the hotel industry in Madeira, Algarve and the Balearic Islands regions.

H Carrasqueira - Dos Algarves: A Multidisciplinary e-Journal, 2024 - search.ebscohost.com
The article examines the degree of internationalization of hotel companies, based on the
assumption that high performance improves their competitive positioning and that of the …

A internacionalização da indústria hoteleira nas regiões da Madeira, Algarve e Ilhas Baleares

H Carrasqueira - Dos Algarves: Tourism, Hospitality & …, 2024 - dosalgarves.com
O artigo estuda o grau de internacionalização das empresas hoteleiras, no pressuposto que
um desempenho elevado melhora o seu posicionamento competitivo e das regiões em que …