Digital marketing and brand experience on SMEs performances in Jos South LGA of Plateau State

LF Katunku, BN Sallah, HD Auta… - Journal of Digital …, 2024 - goodwoodpub.com
Purpose: The performance of SMEs in Plateau States has been a major concern. This study
aims to analyze the roles of incentives and brand experience on SMEs performance in Jos …

SERVICE DELIVERY STRATEGIES AND CUSTOMER PATRONAGE OF DEPOSIT MONEY BANKS IN RIVERS STATE

VC Anucha - BW Academic Journal, 2022 - bwjournal.org
This study examined service delivery strategies and customer patronage of deposit money
banks in Rivers State. The aim of this study was to determine the relationship between the …