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Marketing in emerging markets: A review, theoretical synthesis and extension
J Paul - International Journal of Emerging Markets, 2020 - emerald.com
Purpose The purpose of this paper is to provide an overview of theoretical models and
studies dealing with the international marketing strategies in emerging markets and provides …
studies dealing with the international marketing strategies in emerging markets and provides …
CSR logics in develo** countries: Translation, adaptation and stalled development
In this paper, we advance an analytic framework to help better trace the meaning and
practice of CSR in develo** countries, which draws from an institutional logics approach …
practice of CSR in develo** countries, which draws from an institutional logics approach …
Corporate social responsibility and SMEs' performance: mediating role of corporate image, corporate reputation and customer loyalty
TT Le - International Journal of Emerging Markets, 2023 - emerald.com
Purpose The purpose of the paper is to evaluate the essential role of corporate social
responsibility (CSR) on SMEs' performance by exploring the mediating role of corporate …
responsibility (CSR) on SMEs' performance by exploring the mediating role of corporate …
Contribution of corporate social responsibility on SMEs' performance in an emerging market–the mediating roles of brand trust and brand loyalty
T Tiep Le, HQ Ngo, L Aureliano-Silva - International Journal of …, 2023 - emerald.com
Purpose The purpose of this paper is to evaluate the role of corporate social responsibility
(CSR) on small and medium-size enterprises'(SMEs') performance by exploring the role of …
(CSR) on small and medium-size enterprises'(SMEs') performance by exploring the role of …
The role of green human resource management in the translation of greening pressures into environmental protection practices
D Vázquez‐Brust, CJC Jabbour… - … Strategy and the …, 2023 - Wiley Online Library
Corporate environmental sustainability requires two complementary types of green practices—
environmental protection hardware (EPH) and environmental protection software (EPS) …
environmental protection hardware (EPH) and environmental protection software (EPS) …
Corporate governance and financial characteristic effects on the extent of corporate social responsibility disclosure
G Giannarakis - Social Responsibility Journal, 2014 - emerald.com
Purpose–This study aims to investigate the relationship between corporate governance and
financial characteristics and the extent of corporate social responsibility (CSR) disclosure in …
financial characteristics and the extent of corporate social responsibility (CSR) disclosure in …
How sustainability ratings might deter 'greenwashing': A closer look at ethical corporate communication
B Parguel, F Benoît-Moreau, F Larceneux - Journal of business ethics, 2011 - Springer
Of the many ethical corporate marketing practices, many firms use corporate social
responsibility (CSR) communication to enhance their corporate image. Yet, consumers …
responsibility (CSR) communication to enhance their corporate image. Yet, consumers …
Financial, governance and environmental determinants of corporate social responsible disclosure
Purpose–The purpose of this paper is to investigate the vital determinants on the extent of
corporate social responsibility (CSR) disclosure in a US context. The selected variables are …
corporate social responsibility (CSR) disclosure in a US context. The selected variables are …
Determinants of CSR disclosure: an evidence from India
P Fahad, KB Nidheesh - Journal of Indian Business Research, 2020 - emerald.com
Purpose This paper aims to undertake an empirical investigation on firm characteristics
determining corporate social responsibility (CSR) disclosure and its subcategories such as …
determining corporate social responsibility (CSR) disclosure and its subcategories such as …
CSR-based political legitimacy strategy: Managing the state by doing good in China and Russia
M Zhao - Journal of business ethics, 2012 - Springer
The state is a key driver of corporate social responsibility across developed and develo**
countries. But the existing research provides comparatively little knowledge about:(1) how …
countries. But the existing research provides comparatively little knowledge about:(1) how …