Marketing in emerging markets: A review, theoretical synthesis and extension

J Paul - International Journal of Emerging Markets, 2020 - emerald.com
Purpose The purpose of this paper is to provide an overview of theoretical models and
studies dealing with the international marketing strategies in emerging markets and provides …

CSR logics in develo** countries: Translation, adaptation and stalled development

D Jamali, C Karam, J Yin, V Soundararajan - Journal of World Business, 2017 - Elsevier
In this paper, we advance an analytic framework to help better trace the meaning and
practice of CSR in develo** countries, which draws from an institutional logics approach …

Corporate social responsibility and SMEs' performance: mediating role of corporate image, corporate reputation and customer loyalty

TT Le - International Journal of Emerging Markets, 2023 - emerald.com
Purpose The purpose of the paper is to evaluate the essential role of corporate social
responsibility (CSR) on SMEs' performance by exploring the mediating role of corporate …

Contribution of corporate social responsibility on SMEs' performance in an emerging market–the mediating roles of brand trust and brand loyalty

T Tiep Le, HQ Ngo, L Aureliano-Silva - International Journal of …, 2023 - emerald.com
Purpose The purpose of this paper is to evaluate the role of corporate social responsibility
(CSR) on small and medium-size enterprises'(SMEs') performance by exploring the role of …

The role of green human resource management in the translation of greening pressures into environmental protection practices

D Vázquez‐Brust, CJC Jabbour… - … Strategy and the …, 2023 - Wiley Online Library
Corporate environmental sustainability requires two complementary types of green practices—
environmental protection hardware (EPH) and environmental protection software (EPS) …

Corporate governance and financial characteristic effects on the extent of corporate social responsibility disclosure

G Giannarakis - Social Responsibility Journal, 2014 - emerald.com
Purpose–This study aims to investigate the relationship between corporate governance and
financial characteristics and the extent of corporate social responsibility (CSR) disclosure in …

How sustainability ratings might deter 'greenwashing': A closer look at ethical corporate communication

B Parguel, F Benoît-Moreau, F Larceneux - Journal of business ethics, 2011 - Springer
Of the many ethical corporate marketing practices, many firms use corporate social
responsibility (CSR) communication to enhance their corporate image. Yet, consumers …

Financial, governance and environmental determinants of corporate social responsible disclosure

G Giannarakis, G Konteos, N Sariannidis - Management decision, 2014 - emerald.com
Purpose–The purpose of this paper is to investigate the vital determinants on the extent of
corporate social responsibility (CSR) disclosure in a US context. The selected variables are …

Determinants of CSR disclosure: an evidence from India

P Fahad, KB Nidheesh - Journal of Indian Business Research, 2020 - emerald.com
Purpose This paper aims to undertake an empirical investigation on firm characteristics
determining corporate social responsibility (CSR) disclosure and its subcategories such as …

CSR-based political legitimacy strategy: Managing the state by doing good in China and Russia

M Zhao - Journal of business ethics, 2012 - Springer
The state is a key driver of corporate social responsibility across developed and develo**
countries. But the existing research provides comparatively little knowledge about:(1) how …