Network science provides a set of quantitative methods to investigate complex systems,
including human cognition. Although cognitive theories in different domains are strongly …

This article presents the first narrative analysis of the areas of research that have developed
within the destination marketing field since its commencement in 1973. Given the broad …

Brand endorsers can contribute to a brand's success or failure (in the case of endorser
transgressions). Recent advancements in technology have produced new, nonhuman …

This volume outlines a model of language that can be characterized as functionalist, usage-
based, dynamic, and complex-adaptive. The core idea is that linguistic structure is not stable …

Customer engagement marketing—defined as a firm's deliberate effort to motivate,
empower, and measure customer contributions to marketing functions—marks a shift in …

What are practice theories? Where do they come from? What do they say? Do they offer
something new to the study of work and organization? Practice theories are a set of …

The nature of the representational code underlying conceptual knowledge remains a major
unsolved problem in cognitive neuroscience. We assessed the extent to which different …

In the past few decades, economic analysis of law has been challenged by a growing body
of experimental and empirical studies that attest to prevalent and systematic deviations from …

The science of learning has made a considerable contribution to our understanding of
effective teaching and learning strategies. However, few instructors outside of the field are …

Purpose–The purpose of this paper is to further examine the mediation mechanism to
account for the influence of brand experience on brand loyalty by integrating the experiential …