[HTML][HTML] Artificial intelligence in marketing: Systematic review and future research direction

S Verma, R Sharma, S Deb, D Maitra - International Journal of Information …, 2021 - Elsevier
Disruptive technologies such as the internet of things, big data analytics, blockchain, and
artificial intelligence have changed the ways businesses operate. Of all the disruptive …

Artificial intelligence and sentiment analysis: A review in competitive research

H Taherdoost, M Madanchian - Computers, 2023 - mdpi.com
As part of a business strategy, effective competitive research helps businesses outperform
their competitors and attract loyal consumers. To perform competitive research, sentiment …

Sentiment analysis for E-commerce product reviews in Chinese based on sentiment lexicon and deep learning

L Yang, Y Li, J Wang, RS Sherratt - IEEE access, 2020 - ieeexplore.ieee.org
In recent years, with the rapid development of Internet technology, online shop** has
become a mainstream way for users to purchase and consume. Sentiment analysis of a …

FNDNet–a deep convolutional neural network for fake news detection

RK Kaliyar, A Goswami, P Narang, S Sinha - Cognitive Systems Research, 2020 - Elsevier
With the increasing popularity of social media and web-based forums, the distribution of fake
news has become a major threat to various sectors and agencies. This has abated trust in …

Predicting overall customer satisfaction: Big data evidence from hotel online textual reviews

Y Zhao, X Xu, M Wang - International journal of hospitality management, 2019 - Elsevier
Customer online reviews of hotels have significant business value in the e-commerce and
big data era. Online textual reviews have an open-structured form, and the technical side …

Significant applications of machine learning for COVID-19 pandemic

S Kushwaha, S Bahl, AK Bagha, KS Parmar… - Journal of Industrial …, 2020 - World Scientific
Machine learning is an innovative approach that has extensive applications in prediction.
This technique needs to be applied for the COVID-19 pandemic to identify patients at high …

Sentiment analysis based on improved pre-trained word embeddings

SM Rezaeinia, R Rahmani, A Ghodsi, H Veisi - Expert Systems with …, 2019 - Elsevier
Sentiment analysis is a fast growing area of research in natural language processing (NLP)
and text classifications. This technique has become an essential part of a wide range of …

Leveraging artificial intelligence in business: Implications, applications and methods

A Sestino, A De Mauro - Technology Analysis & Strategic …, 2022 - Taylor & Francis
ABSTRACT The concept of Artificial Intelligence (AI) as a business-disruptive technology
has developed in academic and professional literature in a chaotic and unstructured …

[HTML][HTML] A recent overview of the state-of-the-art elements of text classification

MM Mirończuk, J Protasiewicz - Expert Systems with Applications, 2018 - Elsevier
The aim of this study is to provide an overview the state-of-the-art elements of text
classification. For this purpose, we first select and investigate the primary and recent studies …

Deep learning-based sentiment classification of evaluative text based on Multi-feature fusion

A Abdi, SM Shamsuddin, S Hasan, J Piran - Information Processing & …, 2019 - Elsevier
Sentiment analysis concerns the study of opinions expressed in a text. Due to the huge
amount of reviews, sentiment analysis plays a basic role to extract significant information …