Although at any instant we experience a rich, detailed visual world, we do not use such
visual details to form a stable representation across views. Over the past five years …

Change blindness is the striking failure to see large changes that normally would be noticed
easily. Over the past decade this phenomenon has greatly contributed to our understanding …

Behavioral decision research provides many important insights into managerial behavior.
From negotiation to investment decisions, the authors weave behavioral decision research …

Data analysis often involves the comparison of complex objects. With the ever increasing
amounts and complexity of data, the demand for systems to help with these comparisons is …

Out of all the human senses, touch is the one that is most often unappreciated, and
undervalued. Yet, the surface of the human body, the skin, is actually one huge sheet of …

Although (opportunity) beliefs are becoming increasingly recognized as fundamental to
understanding entrepreneurial cognition and strategic action, little is understood about the …

The mismatch negativity (MMN) component is an event-related potential (ERP) that can be
elicited by any change in the acoustic environment, and it is related to memory-based …

We set up a tasting venue at a local supermarket and invited passerby shoppers to sample
two different varieties of jam and tea, and to decide which alternative in each pair they …

People often fail to notice large changes to visual scenes, a phenomenon now known as
change blindness. The extent of change blindness in visual perception suggests limits on …

The meaning-maintenance model posits that threats to schemas lead people to affirm
unrelated schemas. In two studies testing this hypothesis, participants who were presented …