The effects of negative information-related incidents on social media discontinuance intention: Evidence from SEM and fsQCA

XZ **e, NC Tsai - Telematics and Informatics, 2021‏ - Elsevier
Social media have experienced a decline in their number of users. Understanding the
antecedents of users' discontinuance intention can help social media platforms in mitigating …

Online advertising security: Issues, taxonomy, and future directions

Z Pooranian, M Conti, H Haddadi… - … Surveys & Tutorials, 2021‏ - ieeexplore.ieee.org
Online advertising has become the backbone of the Internet economy by revolutionizing
business marketing. It provides a simple and efficient way for advertisers to display their …

[كتاب][B] Apps: From mobile phones to digital lives

G Goggin - 2021‏ - books.google.com
Since the rise of the smartphone, apps have become entrenched in billions of users' daily
lives. Accessible across phones and tablets, watches and wearables, connected cars …

Inferring tracker-advertiser relationships in the online advertising ecosystem using header bidding

J Cook, R Nithyanand, Z Shafiq - arxiv preprint arxiv:1907.07275, 2019‏ - arxiv.org
Online advertising relies on trackers and data brokers to show targeted ads to users. To
improve targeting, different entities in the intricately interwoven online advertising and …

BCFDPS: A Blockchain‐Based Click Fraud Detection and Prevention Scheme for Online Advertising

Q Lyu, H Li, R Zhou, J Zhang, N Zhao… - Security and …, 2022‏ - Wiley Online Library
Online advertising, which depends on consumers' click, creates revenue for media sites,
publishers, and advertisers. However, click fraud by criminals, ie, the ad is clicked either by …

A machine learning based approach to identify user interests from social data

R Tahir, MA Naeem - 2022 24th International Multitopic …, 2022‏ - ieeexplore.ieee.org
Social media platforms like Twitter, Facebook, Instagram, etc., are considered a common
source of extracting information about individuals, such as their needs, interests, and …

[HTML][HTML] Privacy protection against user profiling through optimal data generalization

C Gil, J Parra-Arnau, J Forné - Computers & Security, 2025‏ - Elsevier
Personalized information systems are information-filtering systems that endeavor to tailor
information-exchange functionality to the specific interests of their users. The ability of these …

A novel multimodal online news popularity prediction model based on ensemble learning

A Arora, V Hassija, S Bansal, S Yadav… - Expert …, 2023‏ - Wiley Online Library
The prediction of news popularity is having substantial importance for the digital
advertisement community in terms of selecting and engaging users. Traditional approaches …

[كتاب][B] Privates Datenschutzrecht: über Privatautonomie im Datenschutzrecht–unter besonderer Berücksichtigung der Einwilligung und ihrer vertraglichen Kopplung …

JN Bunnenberg - 2020‏ - books.google.com
Das Bild von Verbrauchern, die digitale Leistungen mit ihren Daten" bezahlen", suggeriert
eine Preisbildung, die nicht stattfindet. Denn die Datenintensität (also der" Datenpreis") …

Digital firm regulation strategy with privacy data protection costs

H Lv - Managerial and Decision Economics, 2024‏ - Wiley Online Library
Although the significant effects of protecting users' private data in the era of the digital
economy have been recognized, digital firm regulation strategies based on privacy data …