Despite the increasing number of publications on organizational reputation in the public
administration throughout the last two decades, no systematic review has been conducted to …

This contribution offers a systematic and complete overview of the scientific literature in the
field of place marketing and place branding research. A total of 1172 articles published …

Since the 1990s, city branding has become a key factor in urban development policies.
Cities all over the world take specific actions to manipulate the imagery and the perceptions …

Destination Marketing offers the reader an integrated and comprehensive overview of the
key challenges and constraints facing destination marketing organisations (DMOs) and how …

Closing the gap between theory and practice presents a major challenge for branding.
However, a disconnect has formed between city branding research and practice. This article …

This article contributes to the academic discussion on city branding as a form of multi-level
urban governance, by investigating city branding tied to urban policies and state strategies …

Göran Andersson is an assistant professor at the Department of Tourism Studies of
Södertörn University in Stockholm, Sweden. He founded the discipline Tourism Studies at …

Even though city branding has recently been considered an urban policy, it remains a
research area theoretically detached from urban planning theory and ethics. On this issue …

This study seeks to explain the Chinese conception of city branding. Given the intricate and
multidisciplinary nature of city branding, the article aims to address a gap in the literature …

Government agencies carry reputations in the public imagination. Agency names, images,
and icons help form a brand that conveys information about that agency's competency in a …