Industry 4.0 readiness: the impact of effective implementation of I4. 0 on marketing performance

R Raj, V Kumar, NK Sharma, P Verma - Journal of Business & …, 2024 - emerald.com
Purpose The purpose of this study is to examine how Industry 4.0 (I4. 0) implementation
might improve marketing performance (MP). Early adopters now have the chance to …

Access to finance and its impact on operational efficiency of MSMEs: mediating role of entrepreneurial personality and self-efficacy

S Singh, R Raj, BM Dash, V Kumar… - Journal of Small …, 2024 - emerald.com
Purpose The present study aims to investigate the factors of loan access that affect
entrepreneurial self-efficacy (ESE) and operating efficiency of Indian Micro, Small and …

[HTML][HTML] Assessing the e-commerce last-mile logistics' hidden risk hurdles

R Raj, A Singh, V Kumar, T De, S Singh - Cleaner Logistics and Supply …, 2024 - Elsevier
Due to increasing last-mile logistics complexity, the e-commerce business's last-mile
delivery has emerged as an imperative issue that impedes the advancement of …

Rethinking and redesigning storage, packaging and distribution practices for food supply chain

SH Lu, R Raj, A Mahajan, A Jha, P Verma… - British Food …, 2024 - emerald.com
Purpose The study aims to add to the existing literature on food supply chains by specifically
taking into the redesigning of the alignment of storage, packaging and distribution practices …

[HTML][HTML] Gaining competitive advantage status through human resource practices: A study of Indian banks

S Pahuja, S Mahlawat, V Kumar, RK Sah… - Social Sciences & …, 2024 - Elsevier
The current situation calls for effective Human Resource (HR) operations. In order to perform
well and remain competitive, especially in service organizations, HR strategies must be …

Exploring the synergistic effects of circular economy, Industry 4.0 technology, and green human resource management practices on sustainable performance …

T De, P Verma, PK Gangaraju… - Business Strategy & …, 2024 - Wiley Online Library
This study investigates the synergistic effects of circular economy (CE) practices, Industry 4.0
technology, and green human resource management (HRM) practices on sustainability and …

Social media communication, consumer attitude and purchase intention in lifestyle category products: a PLS-SEM modeling

S Singh, DS Chaubey, R Raj, V Kumar… - Marketing Intelligence …, 2024 - emerald.com
Purpose This study explores the intricate relationship between social media communication,
consumer attitude and purchase intention within the context of lifestyle category products …

[PDF][PDF] Web analytics and supply chain transportation firms' financial performance

NT Giannakopoulos, DP Sakas, N Kanellos… - Natl. Account …, 2023 - researchgate.net
In the dynamic landscape of today's digitized markets, organizations harness the power of
vast and swiftly accessible data to glean invaluable insights. A significant portion of this data …

Internal control effectiveness, supply chain management efficiency and capital allocation efficiency: evidence from the COVID-19 pandemic

A Arianpoor, M Valirouh, C Sahin - International Journal of …, 2024 - emerald.com
Purpose The present study aims to investigate the impact of internal control effectiveness on
supply chain management efficiency (SCME) and capital allocation efficiency for companies …

Map** the healthcare logistics and supply chain management in times of crisis

R Raj, V Kumar, A Singh, P Verma - Benchmarking: An International …, 2024 - emerald.com
Purpose This study aims to investigate the relationship between patient satisfaction (PS) and
the parameters in healthcare and supply chain management (HLSCM) …