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Brand community protection through contested brand revival
C Hu, T Williams Bradford - Journal of Marketing Management, 2024 - Taylor & Francis
Brand communities create brand value. This also occurs with music where brand
communities are associated with artists' brands. Record labels traditionally control …
communities are associated with artists' brands. Record labels traditionally control …
Incremental and multimodal visualization of discographies: exploring the WASABI music knowledge base
Collaborations between artists is very frequent in music industry and data analysis can help
understand the impact of collaborative projects on artists' careers. In this paper, we propose …
understand the impact of collaborative projects on artists' careers. In this paper, we propose …
Optimizing investment strategies for digital music copyrights under uncertainty
X Wang, N Zhang - Journal of Industrial and Management …, 2025 - aimsciences.org
In recent times, digital music copyrights have become a new investment property for online
music platforms. Digital music copyright investments not only yield profits for platforms but …
music platforms. Digital music copyright investments not only yield profits for platforms but …
Sunflowers' Souvenirs: Exploring the Effect of Visitor Engagement on Museum Shop Retail
A Deshmane - Available at SSRN 5025969, 2024 - papers.ssrn.com
Museums increasingly rely on souvenir sales to generate revenue and enhance visitor
experiences. This paper explores the relationship between visitor engagement and souvenir …
experiences. This paper explores the relationship between visitor engagement and souvenir …
Efficiency-Innovation Trade-off in Creative Industries: Team-Level Empirically Grounding Analytics
YS Chen, K Chen, Y Li - Available at SSRN 4616121, 2023 - papers.ssrn.com
In creative industries, new products often originate from creators who coalesce temporarily
to work in teams. These teams must efficiently deliver innovative offerings to remain …
to work in teams. These teams must efficiently deliver innovative offerings to remain …
Play it again, Sam? Reference-point formation and product differentiation in the music industry
Newly released music is never assessed in isolation by audiences, who tend to compare
objective (sonic attributes) and subjective (genre affiliations) elements of its identity with the …
objective (sonic attributes) and subjective (genre affiliations) elements of its identity with the …
Frame by Fame: Content Creation on Short Video-Format Platforms
Problem definition: Short video format platforms like NetEase and TikTok are attention
economies that host user-generated content, in the form of combined video and audio …
economies that host user-generated content, in the form of combined video and audio …
[PDF][PDF] Play it Again, Sam? The Impact of Innovation on Success in the Music Industry
A Deshmane, V Martınez-de-Albéniz - blog.iese.edu
Newly released music by a certain artist is never assessed in isolation by the audiences,
who tend to compare it with the previous musical catalogue of the corresponding artist …
who tend to compare it with the previous musical catalogue of the corresponding artist …