[HTML][HTML] Avatar creation in the metaverse: A focus on event expectations

S Barta, S Ibáñez-Sánchez, C Orús… - Computers in Human …, 2024 - Elsevier
The metaverse has revolutionized the way event experiences are virtualized, as this cutting-
edge technology is especially capable of fostering dynamic interactivity among avatars …

Effects of metaverse experience on behavioral intention of visitors: moderating role of similarity between virtual and real experience

S Shin, C Koo, J Kim, D Gursoy - International Journal of …, 2024 - emerald.com
Purpose This paper aims to examine the impact of metaverse experiences on customers'
offline behavioral intentions: How do customers' visits to a hospitality business's virtual …

The role of embodiment, experience, and self-image expression in creating continuance intention in the metaverse

YK Dwivedi, J Balakrishnan, A Mishra… - … Forecasting and Social …, 2024 - Elsevier
Despite the growth of the metaverse, users' perception of their self-image based on the
embodied elements remains unexplored. This research explores the metaverse world's …

Does metaverse stimulate tourism prosocial behavior? A mindfulness-driven model with a psychological ownership perspective

R Cai, YC Wang, T Zhang - International Journal of Contemporary …, 2024 - emerald.com
Purpose Through a theoretical lens of psychological ownership, this study aims to
investigate how technology mindfulness may stimulate metaverse tourism users' feelings of …

Understanding metaverse adoption strategy from perspective of social presence and support theories: the moderating role of privacy risks

AG Atiyah, M Alhasnawi, MF Almasoodi - International Multi-Disciplinary …, 2023 - Springer
From time-to-time technological development offers technologies that respond to
environmental requirements but are more complex. Metaverse is one of the most modern …

[HTML][HTML] Unraveling the dynamics of digital equality and trust in AI-empowered metaverses and AI-VR-convergence

SV **, E Ryu - Technological Forecasting and Social Change, 2025 - Elsevier
Metaverses may present innovative channels for business and finance, education, and
workplaces. Drawing from the Diffusion of Innovation Theory and the Unified Theory of …

[HTML][HTML] Analysing the public's beliefs, emotions and sentiments towards Metaverse workplace: A big-data qualitative inquiry

AB Mahmoud - Acta Psychologica, 2024 - Elsevier
The Metaverse is gaining attention as a potential future workplace, and advancements in
VR/AR technologies are set to revolutionise how we work and collaborate. Extensive …

Sustainable digital fashion in a metaverse ecosystem

B **n, Y Song, H Tan, W Peng - Journal of Retailing and Consumer …, 2025 - Elsevier
The fashion industry ranks among the top polluters globally, yet the emergence of virtual
worlds offers a chance for brands to switch to digital clothing as a greener option. This …

From research to reality: Demystifying the metaverse through online engagement

T Daglis, G Tsironis… - The International Journal …, 2025 - journals.sagepub.com
The metaverse is perceived by numerous domains as having high potential for enhancing
industry performance and serving as a valuable tool for academics, offering significant …

Consumers' adoption intention to Metaverse applications: An exploration through fsQCA approach

J Yuan, SK Shah, Z Li - Journal of Consumer Behaviour, 2024 - Wiley Online Library
Metaverse is an emergent technology that facilitates consumer interaction and participation
in various activities within an integrated virtual environment. Considering the Metaverse's …