Many models of the design and development process have been published over the years,
representing it for different purposes and from different points of view. This article contributes …

This paper is a review of research in product development, which we define as the
transformation of a market opportunity into a product available for sale. Our review is broad …

Innovation is a key driver of growth and competitiveness for small and medium-sized
enterprises (SMEs). However, not all innovation efforts are successful, and failure can be …

This article develops a model of a project as a payoff function that depends on the state of
the world and the choice of a sequence of actions. A causal map**, which may be …

This paper addresses the design problem of providing IT support for emerging knowledge
processes (EKPs). EKPs are organizational activity patterns that exhibit three characteristics …

Toyota’s Principles of Set-Based Concurrent Engineering MIT Sloan Management Review Logo
Menu Search Topics < Back to Menu Data, AI, & Machine Learning Innovation Leadership …

Uncertainty is central to entrepreneurship; however robust and generalizable findings that
explain the conditions in which uncertainty may impede [or promote] entrepreneurial action …

Managers need guidance on how to cope with turbulent environments in order to improve
corporate performance. Research on environmental turbulence has suggested that firms …

This study examines the underexplored tensions and complementarities between bridging
ties and strong ties in innovation‐seeking alliances. Bridging ties span structural holes to …

Managerial flexibility has value in the context of uncertain R… D projects, as management
can repeatedly gather information about uncertain project and market characteristics and …