[PDF][PDF] Exploring the impact of artificial intelligence in personalized content marketing: a contemporary digital marketing

DR Alqurashi, M Alkhaffaf, MK Daoud, JA Al-Gasawneh… - Migration Letters, 2023 - text2fa.ir
In an era dominated by digital interactions and data-driven decision-making, the influence of
Artificial Intelligence (AI) on personalized content marketing has become a focal point of …

Ods: Test-time adaptation in the presence of open-world data shift

Z Zhou, LZ Guo, LH Jia, D Zhang… - … Conference on Machine …, 2023 - proceedings.mlr.press
Test-time adaptation (TTA) adapts a source model to the distribution shift in testing data
without using any source data. There have been plenty of algorithms concentrated on …

Adaptivity and non-stationarity: Problem-dependent dynamic regret for online convex optimization

P Zhao, YJ Zhang, L Zhang, ZH Zhou - Journal of Machine Learning …, 2024 - jmlr.org
We investigate online convex optimization in non-stationary environments and choose
dynamic regret as the performance measure, defined as the difference between cumulative …

Non-stationary online learning with memory and non-stochastic control

P Zhao, YH Yan, YX Wang, ZH Zhou - The Journal of Machine Learning …, 2023 - dl.acm.org
We study the problem of Online Convex Optimization (OCO) with memory, which allows loss
functions to depend on past decisions and thus captures temporal effects of learning …

Adapting to continuous covariate shift via online density ratio estimation

YJ Zhang, ZY Zhang, P Zhao… - Advances in Neural …, 2024 - proceedings.neurips.cc
Dealing with distribution shifts is one of the central challenges for modern machine learning.
One fundamental situation is the covariate shift, where the input distributions of data change …

Optimistic online mirror descent for bridging stochastic and adversarial online convex optimization

S Chen, YJ Zhang, WW Tu, P Zhao, L Zhang - Journal of Machine Learning …, 2024 - jmlr.org
The stochastically extended adversarial (SEA) model, introduced by Sachs et al.(2022),
serves as an interpolation between stochastic and adversarial online convex optimization …

Online label shift: Optimal dynamic regret meets practical algorithms

D Baby, S Garg, TC Yen… - Advances in …, 2024 - proceedings.neurips.cc
This paper focuses on supervised and unsupervised online label shift, where the class
marginals $ Q (y) $ variesbut the class-conditionals $ Q (x| y) $ remain invariant. In the …

Capturing conversion rate fluctuation during sales promotions: A novel historical data reuse approach

Z Chan, Y Zhang, S Han, Y Bai, XR Sheng… - Proceedings of the 29th …, 2023 - dl.acm.org
Conversion rate (CVR) prediction is one of the core components in online recommender
systems, and various approaches have been proposed to obtain accurate and well …

Online non-stochastic control with partial feedback

YH Yan, P Zhao, ZH Zhou - Journal of Machine Learning Research, 2023 - jmlr.org
Online control with non-stochastic disturbances and adversarially chosen convex cost
functions, referred to as online non-stochastic control, has recently attracted increasing …

Handling New Class in Online Label Shift

YY Qian, Y Bai, ZY Zhang, P Zhao… - 2023 IEEE International …, 2023 - ieeexplore.ieee.org
In many real-world applications, data are continuously accumulated within open
environments. For instance, in disease diagnosis, the prevalence of diseases can vary …