Evidence dating back a century shows that humans are sensitive to and exhibit a preference
for visual curvature. This effect has been observed in different age groups, human cultures …

Newly discovered plant behaviors, linked to historical observations, contemporary
technologies, and emerging knowledge of signaling mechanisms, argue that plants utilize …

The human brain is generally anatomically symmetrical, boasting mirror-like brain regions in
the left and right hemispheres. Despite this symmetry, fine-scale structural asymmetries are …

Cultural ecosystem services such as aesthetic value are highly context-specific and often
present difficulties in their assessment. Here we present a case study in the northern English …

Packaging and label design are crucial in facilitating the perception of brand premiumness.
However, we know relatively little about how common design characteristics used in a …

Aesthetics has always been an advanced requirement in road environment design, because
it can provide a pleasant driving experience and guide better driving behavior for human …

Research on restorative environments has suggested green facades as a promising model
for natural spaces in urban and densely populated areas. However, the impact of …

Drawing is a way to represent common-use objects. The contour of an object is a salient
feature that defines its identity. Preference for a contour (curved or angular) may depend on …

Little is known about the detection of and preference for multiple simultaneous parallel axes
of symmetry. Neuroscientists have suggested that the detection of symmetry occurs in …

When deciding what images we prefer, our brain must weigh many aesthetic variables, such
as symmetry and complexity. To date, aesthetic research has mainly focused on …