Digital entrepreneurship is playing an increasingly prominent role for economic growth and
development. However, the most effective methods of facilitating it remain unclear, as …

Abstract The concepts of 'scaling,''scalability,'and 'scale-up'are increasingly used in business
research and practice. However, the literature reveals a range of definitions for each, and …

Today's businesses necessitate data-driven decisions to continuously adapt (and even
shape) their environment to stay competitive. Growth hacking, with its emphasis on …

The purpose of this study is to conceptualize the role of growth hacking, a data-driven
iterative experimentation process, in minimizing the likelihood of innovation failure within …

There is an increasing recognition among academics and practitioners that growth hacking
provides a means to bridge the gap between strategy definition and strategy …

In a digital world increasingly characterized by new business opportunities and challenges
driven by the proliferation of pervasive digital technologies, companies are more than ever …

With the growing complexity of today's big data environments, data-driven business model
innovation has shown the key features of a complex system, such as dynamics and non …

Purpose The main objective of this research is to analyze the dynamics of academic
research on digital entrepreneurship and innovation, unveiling the main research trends …

This study examines the factors influencing the implementation of the enterprise metaverse
within organisations and aims to define how this implementation can assist organisations in …

Belonging to the realm of intelligent technologies, it is increasingly accepted that AI has
evolved from being merely a development standpoint in computer science. Indeed, recent …