Streaming video (SV), such as YouTube, is a new media widely used nowadays.
Nevertheless, there is a lack of knowledge about advertising in SV. In view of this, through a …

Advertisements (ads) often contain strong emotions to capture audience attention and
convey an effective message. Still, little work has focused on affect recognition (AR) from ads …

The explosive growth of multimedia data on Internet has created huge opportunities for
online video advertising. In this paper, we propose a novel advertising technique called …

Interactive storytelling is a form of digital entertainment that has gained attention with the
development of creative computational methodologies. However, one of the main problems …

Eye-gaze is an emerging modality in many research areas and applications. We present our
VIP framework, which captures the dependence of eye-gaze on Visual stimulus, Intent, and …

Advertisements (ads) are often filled with strong affective content covering a gamut of
emotions intended to capture viewer attention and attempt to convey an effective message …

With the proliferation of Over-the-Top (OTT) content consumption, programmatic advertising
has become a key service, enhancing publishers' revenue via advertisements (ads) …

The purpose of this study was to determine whether previously established visual attention
patterns remained intact during video scenes designed to elicit specific emotions using a …

Sažetak Dizajn digitalnih oglasa ima funkciju privlačenja pažnje ciljane publike, povećava
vidljivost brenda te pospješuje učinkovitost marketinških kampanja, što rezultira većim …

Interactive storytelling is a form of digital entertainment that has gained attention with the
development of creative computational methodologies. However, one of the main problems …