This paper introduces focus group methodology, gives advice on group composition,
running the groups, and analysing the results. Focus groups have advantages for …

This is a new edition of one of our best-selling textbooks. The authors have thoroughly
updated the fourth edition and included more text on current developments in research …

This completely rewritten and updated fifth edition of the long-running bestseller, Research
Methods in Education covers the whole range of methods currently employed by …

What are focus groups? How are they distinct from ordinary group discussions and what use
are they anyway? This article introduces focus group methodology, explores ways of …

Qualitative research in the field of food science strives to understand consumer behavior
and motivation. Often, these methods are used to develop a hypothesis, which can be tested …

In an attempt to help find meaning within qualitative data, researchers commonly start by
coding their data. There are a number of coding systems available to researchers and this …

This book critically examines the potential of, and suggests ways forward in, harnessing a
versatile and powerful method of research-focus groups. The book challenges some of the …

This paper considers aspects of spatial justice in the processes of land acquisition for large-
scale solar energy projects in the developmentalist context of India. It explores the case of …

1 How did you feel when you first became aware of a breast problem? 2 How did you feel
when you were first told it was breast cancer? 3 How did people around you react to …

Focus groups are little used in feminist psychology, despite their methodological
advantages. Following a brief introduction to the method, the article details three key ways in …