This book presents a structured yet flexible methodology for develo** intercultural
competence in a variety of contexts, both formal and informal. Piloted around the world by …

This article is a critical review of the last 20 years of the development of visual anthropology
in the United States and United Kingdom. It is argued that there are three approaches to the …

Purpose Over recent years, brand semiotics have been gaining the marketing practitioners'
attention for designing their brand strategy. Hence, to address this gap, the current study …

" This is the best qualitative methods book I've seen, especially among books aimed at
undergraduate audiences."—Michael Irvin Arrington, Indiana State University Qualitative …

For almost four decades, Theories of Human Communication has offered readers an
engaging and informative guide to the rich array of theories that influence our understanding …

This fourth edition of the bestselling textbook, now available in print, eBook, and audiobook,
has been fully updated, continuing to provide a concise introduction to the key concepts of …

This essay reconstructs communication theory as a dialogical‐dialectical field according to
two principles: the constitutive model of communication as a metamodel and theory as …

This collection of work addresses the contribution that ethnography and linguistics make to
education, and the contribution that research in education makes to anthropology and …

This fourth edition of Communication, Cultural and Media Studies: The Key Concepts is an
indispensible guide to the most important terms in the field. It offers clear explanations of the …

The primary purpose of this paper is to make a comparative analysis between two leading
scholars' perspectives on semiotic theory, namely Charles Sanders Peirce and Ferdinand …