[HTML][HTML] The Economic Dynamics of Desktop and Mobile Customer Analytics in Advancing Digital Branding Strategies: Insights from the Agri-Food Industry

N Kanellos, MC Terzi, NT Giannakopoulos… - Sustainability, 2024 - mdpi.com
In the agri-food industry, strategic digital branding and digital marketing are essential for
maintaining competitiveness. This study examines the economic dynamics and impact of …

Large scale foundation models for intelligent manufacturing applications: a survey

H Zhang, SD Semujju, Z Wang, X Lv, K Xu… - Journal of Intelligent …, 2025 - Springer
Although the applications of artificial intelligence especially deep learning have greatly
improved various aspects of intelligent manufacturing, they still face challenges for broader …

[HTML][HTML] Quantitative Assessment of Green Inventory Management in Supply Chains: Simulation-Based Study of Economic and Environmental Outcomes Aligned with …

J Žic, S Žic, G Đukić - Applied Sciences, 2024 - mdpi.com
This research employs numerical simulations and scenario analysis to assess a supply
chain model's economic and environmental performance operating under stochastic market …

Land prices, digital instruments and retail performance

Z GuoWei - Kybernetes, 2024 - emerald.com
Purpose The results indicate that land prices exert pressure on retail performance (RP) and
that the enhancement of digital means has a positive effect on RP. Additionally, digital …

[PDF][PDF] Logistics SMEs' marketing budget re-engineering for sustainable digital marketing development

DS Giakomidou, A Kriemadis - Journal of Infrastructure, Policy …, 2024 - researchgate.net
Nowadays, the survival and sustainability of SMEs and the promotion of their services have
become key goals for the economic growth of many countries. Logistics SMEs seek to …

[HTML][HTML] Re-Engineering Digital Marketing Strategy of Dairy Industries

EM Malisianou, NT Giannakopoulos, DP Sakas… - Modern Economy, 2024 - scirp.org
With the goal of all businesses, including those in the dairy industry, to climb their website
rank in the world web, it is particularly important to implement well-planned promotions and …

Big Data Analytics in Supply Chain Optimization and Risk Management: A case study of Amazon

Z Lin - SHS Web of Conferences, 2024 - shs-conferences.org
This study aims to explore the application of big data technology in supply chain
management, especially its role in co** with complex market demand and supply chain …